Summary
Overview
Work History
Education
Skills
Certification
Interests
Timeline
Hi, I’m

Elsie Wacu

Junior Media Buyer
Nairobi
Elsie Wacu

Summary

Seeking an entry-level position within a dynamic organization where I can contribute to the success of the team by executing targeted media strategies that drive brand awareness, engagement, and revenue growth. I am dedicated to continuous professional development and ready to embrace challenges, collaborating with industry professionals to develop effective media buying strategies.

Overview

5
years of professional experience
4
years of post-secondary education
2
Certifications

Work History

Assistant Media Buyer
03.2023 - Current

Job overview

  • Support the digital media team in planning and executing advertising campaigns across multiple platforms
  • Conduct market research and competitive analysis, create and manage campaign budgets, trafficking ads and generating campaign reports
  • Collaborate with the creative team to ensure the development of high-quality ad creative that effectively communicate the client’s message
  • Actively monitor campaign performance, identify opportunities for optimization and make data-driven recommendations to improve ROI.

Superb Property Solutions Limited

Creative Strategist
12.2022 - 02.2023

Job overview

  • Designed and developed more than 400 pieces of high quality creative for the company's ecommerce projects that effectively communicate the company’s message
  • Analyzed and reported social media and online marketing campaign results
  • Conducted market research and competitive analysis.
  • Created suite of reactive KPIs spanning growth and brand and tied back to business objectives.
  • Conducted research and identified market trends to inform creative direction.

J.M.Mburu & Company Advocates
Nairobi

Advocate (Legal Assistant)
01.2020 - 03.2022

Job overview

  • Applied effective time management techniques to meet tight deadlines.
  • Worked effectively in a fast-paced environment.
  • Prepared information and research and supported the Managing Partner in creating complex court documents
  • Communicated with clients to keep them informed on the progress in their case files
  • Wrote correspondence under the direction of the Managing Partner
  • Acted as a first point of contact for emails and letters

Lutta & Company Advocates
Nairobi

Advocate (Pupil and Subsequently Holding Over)
03.2018 - 11.2019

Job overview

  • Used critical thinking to break down problems, evaluate solutions and make decisions.
  • Developed and maintained courteous and effective working relationships.
  • Self-motivated, with a strong sense of personal responsibility.
  • Worked well in a team setting, providing support and guidance.
  • Proved successful working within tight deadlines and a fast-paced environment.
  • Passionate about learning and committed to continual improvement.
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Proven ability to learn quickly and adapt to new situations.

Education

Jomo Kenyatta University of Science And Technology
Nairobi

Bachelor of Arts from Law
09.2012 - 04.2016

University Overview

Skills

Marketing Principles, Psychology & Cognitive Biases

undefined

Certification

[Practical Project Management], [Corporate Staffing Services] - [November, 2020]

Interests

Blogging about marketing principles

Content Creation

Learning & Self Development

Learning Psychology - Childhood Events & Trauma, Personalities, Dark Traid, Cognitive Biases etc

Learning the art of storytelling

Timeline

Assistant Media Buyer
03.2023 - Current
Creative Strategist
Superb Property Solutions Limited
12.2022 - 02.2023
Advocate (Legal Assistant)
J.M.Mburu & Company Advocates
01.2020 - 03.2022
Advocate (Pupil and Subsequently Holding Over)
Lutta & Company Advocates
03.2018 - 11.2019
Jomo Kenyatta University of Science And Technology
Bachelor of Arts from Law
09.2012 - 04.2016
Elsie WacuJunior Media Buyer