Kelvin Wachira

Research Bookmark Mentorship platform is a 6 week mentorship program that aims to connect UXR mentees with experienced researchers across the globe.

• Created onboarding structure process for mentors and mentees for the 6 week duration.
• Outreached and onboarded 6 mentees bringing in $3300 revenue in 1.5 months.
• Outreached and sourced senior mentors to lead our cohorts enabling them add an extra $525 monthly.
• Launched website platform explaining our values and ethos allowing them to register.
• Integrated payment systems i.e Stripe to collect payments and pay seamlessly.

Research Bookmark is a platform that aims to be the search engine dedicated for UX Researchers.

• Led product team of six engineers and revamped engineering processes, implementing weekly code sprints, agile methodologies, and code reviews.
• Wrote feature specs, designed user experiences and created mockups using Balsamiq, Jira, Google docs, Miro
• Designed and lead five User interviews/Usability Tests with more than 100 people participating
• Achieved 300% growth in traffic to our website reaching 5000+ monthly visits in 3 week launch
• Increased usage minutes by our beta users by applying click bait suggestions on our homepage
• Lead and iterated product feature for search results which lead to account growth by 150%
• Lead cross functional teams in the company in defining our Objective and Key results, go to market strategy over the next two quarters for the Research Bookmark product

Curly Sister is a platform that offers curated experience for textured hair.

• Lead in developing the Curly Sister Business requirement in collaboration with the Project client, Project Owner, Directors
• Lead in conducting market research on the TAM for curly stylists , and possible go to market strategy with Curly hair sister users
• Formulated the Project Scope requirements covering all key project details in collaboration with the project client, project team and stakeholders
• Scouted and recommended a senior Bubble developer with extensive experience building no-code platforms to join the engineering team
• Lead product team of four (2 developers, one designer, one QA) and revamped engineering processes, implementing weekly code sprints , agile methodologies and code updates
• Built initial prototype/ minimum viable product utilizing Bubble no code platform that allowed users to find curly hair stylists from any city they were in
• Lead in completion of all product tasks and milestones during the four month duration as stipulated in the project scope
• Iterated user traffic by over 200% by constant successful iterations on the UX experience of the curly hair users and stylists.

• They oversee all ecommerce operations for SMEs I was tapped as a ecommerce consultant to bring in clients, help onboard multiple SMEs to their ecommerce pipeline
• Coordinated innovative strategies to accomplish marketing objectives and boost long-term profitability.
• Developed and implemented favorable pricing structures balancing firm objectives against customer targets.
• Lead the Toys ecommerce account to growth in becoming one if the top 3 most popular toy websites in Kenya
• Lead the development team of 4(2 developers, 1 product designer, 1 graphic designer) to launch the Toys direct website
• Lead end to end ecommerce for Toys direct, website development, digital marketing, sales
• Grew the sales pipeline from $0 to $800/week sales
• Onboarded two new businesses to the Emmerce pipeline bringing in an additional $1500 monthly revenue

• I was recruited as a consultant for the KEPSA Ecommerce Booster Program which was a 5-month project funded by the UK Government to assist in onboarding over 2000 businesses on various e- commerce platforms
• Reached out to over 200 SMEs and conducted user interviews on their online presence
• Scheduled 130 onboarding sessions with entrepreneurs over a 4 month period
• Guided over 100 SMEs register for Google my business accounts
• Onboarded over 100 SMEs on various ecommerce platforms (Jumia, Jiji, Facebook marketplace, Instagram)
• Assisted over 80 businesses create their first websites and create business logos on Canva
• Guided medium -large size SMEs with sizable following(40K+) on how to optimize their online marketing strategies
• Successful onboarded and set up e-commerce websites & online channels of 130 SMEs in a 4-month period
• Advised and guided 130 Entrepreneurs on their online sales strategy execution and growth
• Assisted 5 micro-SMEs in setting up their e-commerce logistics processes to handle their online clients. Projected revenue growth of $500,000.

• Built initial prototype / minimum viable product which allowed real estate/construction companies to manage their project costs and progress across all their projects in one web application
• Built initial prototype / minimum viable product which allowed construction project managers and their clients save time and money costs based on a “need.”
• Led a team of six (two engineers, one designer, one tester, two interns) through four moderate pivots, redefining strategy and shifting the team to a new vision
• Developed web app platform along with two engineers using Ruby on Rails, HAML, jQuery, Coffee Script, SCSS, Twitter Bootstrap, PostgreSQL, and MongoDB
• Lead marketing campaigns (offline and online)both Kenya and Ghana growing our online platforms and participating in the largest construction expos
• Collected feedback from clients, created and lead product sprints managing to launch
• Developed Sales strategy, created a sales pipeline with CRM tools (Hubspot), and tracked user engagement using the Company dashboard
• Scouted, pitched, and closed a licensing deal with one of Kenya’s largest contractors during the pandemic period
• Grew clientele from 0 to 10 clients managing to onboard over $ 10,000,000 worth of construction projects on our platform
• Successfully pitched and fundraised $80,000 from local & international investors
• Grew my team from three founding members to six full & part time employees