Wasbir Iman Hussain
Head Sales & Marketing
Nairobi
Summary
A 360 degree Sales & Marketing professional with 11+ years of qualitative cross functional experience in Advertising, Branding , Printing & Packaging, Fine Paper, Events & Exhibitions. Highly skilled in creating new relationships and maintaining strong customer relations to generate repeat business. Goal and team oriented with strong leadership skills and a commitment to team quotas.
Overview
11
11
years of professional experience
2
2
years of post-secondary education
4
4
Languages
Work History
Product Manager
The Printstore Ltd.(Ramco Group)
02.2023 - Current
- Determine the financial resources needed for the project and manage expenses
- Create a roadmap with timelines, tasks, resources, and milestones
- Anticipate potential problems and develop strategies to mitigate them
- Foster a collaborative environment and guide team members towards achieving project goals
- Identifying suppliers for importation of new product developments for better revenue generation
- Evaluating cost of products and determine best rates to offer in the market
- Evaluate progress against goals and identify areas for improvement
- Organizing product launch through different marketing activities
Brand Consultant
Amitoje India
04.2022 - 01.2023
- Provide analysis, solutions and branding solutions to companies to successfully place and sell their products in the market
- Help companies to develop and implement strategies for both new and existing products through our POSM display design solutions
- Make BTL marketing easy for companies/brands through the USP’s of POSM display solutions
- Identifying key clients and target them by approaching and fixing meetings
- Develop and implement marketing strategy according to goals and budget
- Improving customer engagement with the brand through different social media channels
Senior Manager(Sales & Marketing)
The Printers House
06.2021 - 02.2022
- Building relationships with prospective clients
- Liaising with clients worldwide and ensure getting more sales from them
- Maintain consistent contact with existing clients via emails and telephonic conversations
- Support all business developments and marketing requirements by introducing and implementing different ideas for better sales
- Monitor the sales numbers (International & Domestic) on daily basis with team
- Co-ordination with all the 8 branches in India and motivate for more sales
Project Manager
iCONEX Exhibitions Pvt. Ltd
05.2019 - 05.2021
- Manage and develop the exhibition sales team setting objectives to achieve pre-set targets identified from the exhibition sales plan
- Develop an annual sales strategy, taking into account market trends and the business environment and review this on a quarterly basis reporting on any findings
- Undertake relevant sales and marketing activities in order to achieve sales targets from exhibition clients
- Identify opportunities and grow new business from a variety of large multi national, local and regional organizations to ensure a diverse complimentary mix of events
- Follow up on any leads and general enquiries, dealing with them in a timely and efficient manner and ensure that team members do the same
- Set up and attend regular ‘keep in touch’ client meetings
- Ensure contracts are accurately raised and reflect the proposal made and, working with the Contracts Executive, ensure they are signed and returned
Area Sales Manager
Thomson Press India Ltd(India Today Group)
01.2018 - 03.2019
- Company Overview: India Today Group
- Develop efficient and creative sales and marketing strategies for the assigned territory and target setting for the sales team
- Contact Publishers for print business and corporates for annual report printing
- Building and maintaining cordial business relations with major corporate accounts and achieving high customer satisfaction by improving delivery and service quality norms
- Targeting and closing business with Publishers with large print volumes
- Single point of contact for key accounts for sales and operational requirements including resolution of day-to-day issues in all the areas
- Maintaining compliance with systems and processes laid down by the organization to ensure smooth execution of orders of all the domestic and international customers
- Analyzing marketing trends and tracking competitor’s activities and providing valuable inputs for improvement in sales and marketing strategies
- Marketing and Branding of all kinds of High-Quality Box Production for Gifts, Sweets, Liquor, Electronics, Cosmetics, Mobile etc
- Maintaining Sales Reports including Booking, Billing and Collection on Weekly and Monthly bases regarding the progress on the Budget
- India Today Group
Product Head National
SONA Papers Pvt. Ltd
09.2014 - 12.2017
- Client relationship building and farming
- Developing and implementing the wide–go-to-market plan
- Delivering volume sales across branches
- Managing the product life cycle
- Responsible for database management and review of the development of the team
- Creating new clients by doing various marketing activities based on the budget received from the organization
- Organizing road shows in educational institutes and corporate sectors and also through direct mail promotional campaigns & PR
- Sales and Marketing of the products through team and achieving the targets
Education
MBA - Marketing & Finance
Institute Of Management & Technology
Faridabad 07.2012 - 08.2014
Skills
Product lifecycle management
Product development
Project planning
Product vision and strategy
Marketing Strategy
Timeline
Product Manager
The Printstore Ltd.(Ramco Group)
02.2023 - Current
Brand Consultant
Amitoje India
04.2022 - 01.2023
Senior Manager(Sales & Marketing)
The Printers House
06.2021 - 02.2022
Project Manager
iCONEX Exhibitions Pvt. Ltd
05.2019 - 05.2021
Area Sales Manager
Thomson Press India Ltd(India Today Group)
01.2018 - 03.2019
Product Head National
SONA Papers Pvt. Ltd
09.2014 - 12.2017
MBA - Marketing & Finance
Institute Of Management & Technology
07.2012 - 08.2014
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