WANJIKU NJOROGE
Thika
Summary
Results-driven professional with expertise in, public relations, and social media management. Skilled in optimising operations, fostering partnerships, and ensuring compliance. Known for strategic thinking, problem-solving, and effective communication. Proactive and adaptable, committed to driving organisational excellence and fostering a positive environment. Eager to leverage diverse experiences for impactful contributions in a dynamic setting.
Overview
5
5
years of professional experience
Work History
Public Relations Manager
Stepping Stones Preparatory School Company Limited
2021.01 - Current
- Oversaw social media presence of the organisation. This involved creating and curating content that was relevant to the brand and would resonate with the target audience
- Managed internal, external, and crisis communications.
- Coordinated and managed sponsorships and sponsorship activation.
- Provided counsel to senior leadership on public relations matters, helping shape overall business strategy.
- Kept track of progress of campaigns, identifying potential obstacles and coming up with solutions to overcome them
- Spearheaded successful advertising campaigns, such as setting up billboards and coordinating with cross-functional teams to ensure seamless execution and maximum impact
- Developed and executed comprehensive PR strategies, such as community relations, which increased brand awareness by 32%.
- Assisted in planning and execution of corporate events and co-curricular activities and managed its media coverage
- Coordinated community outreach programmes such as organising tree planting days and donation drives
- Established and maintained robust relationships with key stakeholders, such as clients, vendors, investors, and regulatory authorities.
- Served as primary liaison between company management and external partners in joint ventures or co-promotions.
- Planned and executed successful PR events, ensuring positive exposure for the organization.
PR Consultant
Kata Kiu Project Limited
2020.06 - Current
- Monitored and analysed social media engagement, and other key performance indicators to evaluate effectiveness of PR and communication efforts
- Developed crisis communication plans and protocols to effectively respond to and manage reputational crises such as customer complaints
- Managed the organisation's social media channels, creating captivating content and fostering community engagement
- Built and nurtured relationships with customers, vendors, and suppliers
- Ensured compliance with regulatory requirements, industry standards, and company policies, mitigating risk and safeguarding the organisation's reputation.
- Managed approximately 20-40 calls and emails from customers, suppliers and staff
PR Intern
Wakati Limited
2019.06 - 2019.08
- Assisted in managing the organisation's social media channels by creating and scheduling content, engaging with followers, and monitoring conversations
- Contributing ideas for social media campaigns and strategies
- Assisting with general office duties such as answering phones, sorting mail, and greeting visitors
- Ensuring that office supplies are stocked and ordering additional supplies as needed.
Education
Bachelor of Arts (BA) in Communication Public Relations with a minor background in Electronic Media. -
Daystar University
Nairobi, Kenya11.2022
Certification – Microsoft Office: Ms Word, Ms Excel, Ms PowerPoint -
Nairobi Institute of Business Studies
Thika, Kenya04.2016
Skills
- Communication
- Social Media Coordination
- Media Relations
- Adaptability
- Ethical Awareness
- Strategic Thinking
- Personal Networking
- Persuasion
Junior Convenor at Thika Sports Club
I coordinate all things junior golf. From organising golf trainings with certified trainers to coordinating junior league competitions with other golf clubs. I work closely with the golf committee in ensuring the junior sector is well handled.
Languages
English
Swahili
References
- Christopher Irungu, Managing Director, Stepping Stones Preparatory School Company Limited, +254 722916863, chris@steppingstones.sc.ke
- Susan Wanjiru, Business Specialist, Wakati Limited, +254 722 202569, susan@wakati.co.ke
- Samuel Kihumba, Head Administrator, Stepping Stones Preparatory School Company Limited, +254 725 651365, sam@steppingstones.sc.ke
Timeline
Public Relations Manager
Stepping Stones Preparatory School Company Limited
2021.01 - Current
PR Consultant
Kata Kiu Project Limited
2020.06 - Current
PR Intern
Wakati Limited
2019.06 - 2019.08
Bachelor of Arts (BA) in Communication Public Relations with a minor background in Electronic Media. -
Daystar University
Certification – Microsoft Office: Ms Word, Ms Excel, Ms PowerPoint -
Nairobi Institute of Business Studies
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