Summary
Overview
Work History
Education
Skills
Websites
Accomplishments
Software
Interests
Timeline
Generic

Tiffanivy Muthoni

Creative Content Strategist | Engaging Digital Storyteller
Nairobi

Summary

Creative Content Strategist and Engaging Digital Storyteller with a strong background in content creation, social media management, administrative support, and research. Skilled in crafting compelling narratives, developing strategic content plans, and driving audience engagement. Proven track record of boosting brand visibility and client satisfaction through innovative content strategies. Detail-oriented Content Creator with extensive knowledge of the adobe creative cloud, and Google analytics use and digital marketing. Committed to unique and aesthetically pleasing content with a talent for adapting to changing markets. Successful at posting frequently and using content management systems.

Overview

6
6
years of professional experience
7
7
years of post-secondary education
1
1
Language

Work History

Content Strategist and Digital Storyteller

7 2020 - Current
  • Developed and executed comprehensive content strategies for diverse clients, leading to a significant increase in engagement and brand visibility
  • Created high-quality, original content across various formats, including blog posts, social media updates, video scripts, and email campaigns
  • Edited and proofread content to ensure it met client requirements and maintained a high standard of quality
  • Served as the primary point of contact for clients, addressing inquiries, and providing valuable information to ensure client satisfaction and retention
  • Organized and maintained digital and physical files, ensuring secure and efficient access to content and resources.

Social Media Manager

Digiassurance
07.2019 - 06.2020
  • Developed and implemented social media strategies to increase brand awareness and engagement across multiple platforms
  • Created and curated high-quality content, including graphics, videos, and posts, tailored to the target audience
  • Managed social media accounts, resulting in a significant increase in followers and engagement
  • Analyzed social media metrics to track performance and adjust strategies for optimal results
  • Collaborated with the marketing team to ensure cohesive messaging and branding across all digital channels
  • Engaged with followers, responding to comments and messages to foster a sense of community and loyalty.

Administrative Assistant

Topscan Insurance Fraud Investigation Company
08.2018 - 04.2019
  • Delivered friendly, efficient customer service and created a warm and welcoming atmosphere for all clients
  • Handled various administrative tasks, including managing databases, organizing files, and scheduling appointments
  • Managed telephone and email inquiries, providing accurate and timely information to clients and colleagues
  • Assisted with the preparation of reports and documents, ensuring accuracy and attention to detail
  • Coordinated with team members to ensure the smooth operation of office functions and adherence to deadlines.

Research Intern

Kenya Forestry Research Institute
05.2018 - 08.2018
  • Conducted research on various forestry projects, gathering and analyzing data to support ongoing studies
  • Assisted in the preparation of research reports and presentations, ensuring clarity and accuracy
  • Collaborated with senior researchers and team members to design and implement research methodologies
  • Participated in fieldwork, collecting samples and data for analysis
  • Maintained organized records of research activities and findings.

Education

Bachelor of Science in Forestry -

South Eastern Kenya University
09.2015 - 05.2019

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Kangubiri Girls High School
09.2009 - 05.2013

Skills

Content Creation & Strategy

Storytelling

Social Media Management

Administrative Support

Research

Customer Service Excellence

Time Management & Organization

Communication & Public Relations

Technical Proficiency

  • Brand Messaging
  • Community Engagement
  • Content Strategy Development
  • SEO techniques
  • Brand Development
  • Product Descriptions

Accomplishments

  • Resolved product issue through consumer testing.
  • Collaborated with team of 20 people in the development of an insurance innovation event.

Software

Generative AI

SPSS

SEMrush

Hootsuite

Buzzsumo

Illustrator

Interests

Health and Fitness

Swimming

Dancing

Timeline

Social Media Manager

Digiassurance
07.2019 - 06.2020

Administrative Assistant

Topscan Insurance Fraud Investigation Company
08.2018 - 04.2019

Research Intern

Kenya Forestry Research Institute
05.2018 - 08.2018

Bachelor of Science in Forestry -

South Eastern Kenya University
09.2015 - 05.2019

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Kangubiri Girls High School
09.2009 - 05.2013

Content Strategist and Digital Storyteller

7 2020 - Current

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Tiffanivy MuthoniCreative Content Strategist | Engaging Digital Storyteller