Sprout Social
Sidi Lennox
COMMUNICATIONS SPECIALIST
Nairobi
Summary
Creative corporate communications professional, with a career built on success in digital marketing. Proficient in content creation, social media management, and public relations. Adept at building strong relationships with internal and external stakeholders to enhance brand awareness and improve overall communication efficiency.
Overview
5
5
years of professional experience
5
5
years of post-secondary education
2
2
Languages
Work History
Community Manager
Naivas Limited
12.2022 - Current
- Successfully increased Naivas Limited social media activity and response rate by 50% within a 6-month period, resulting in higher brand visibility and engagement
- Enhanced online community engagement by creating and implementing tailored content strategies.
- Managed volunteer programs within the community, recognizing contributions made by individuals towards achieving common goals.
- Led generation conversions, by turning customer inquiries, to purchases, and in turn, long term clients
- Continuously assessed community goals and objectives, making data-driven decisions to align strategies with overall organizational priorities.
- Monitored online conversations surrounding the brand to address any negative sentiment or misinformation proactively.
Junior Digital Marketer
Moonsun Pictures International
03.2021 - 08.2022
- Successfully managed the social media platforms for the company, as well as those of its clients, and optimized content for the platforms
- Participated in successfully planning and directing marketing campaigns for clients, as well as approving content from in house influencers
- Assisted in creating visually compelling graphics for social media platforms, increasing engagement among followers.
- Assisted in tracking and reporting marketing campaign performance, identifying key trends for continuous improvement of future efforts.
- Tracked social media trends and adapted to attract target follower demographic.
Editing Intern
Media Max Limited
09.2018 - 12.2018
- Edited features that aired on prime time news on K24 Tv using final cut pro.
- Managed all technical aspects of video and Audio editing .
- Supported the editorial staff in creating compelling, share-worthy content by suggesting creative angles and storytelling techniques.
- Assisted with the development of compelling headlines and subheadings that attracted viewer interest and increased engagement.
Education
Bachelor of Applied Communications - Corporate Communications
Multi Media University of Kenya
05.2019 - 05.2022
Diploma in Journalism -
Multimedia University of Kenya
05.2017 - 05.2019
Skills
Digital Marketing
References
- Gibson Gathuri, Naivas Limited, Gibson.gathuri@naivas.co.ke, +254704155210
- Jackline Wangeshi, Moonsun Pictures Interanational, Jackline.w@moonsunmedia.com, +254702309120
Software
Timeline
Community Manager
Naivas Limited
12.2022 - Current
Junior Digital Marketer
Moonsun Pictures International
03.2021 - 08.2022
Bachelor of Applied Communications - Corporate Communications
Multi Media University of Kenya
05.2019 - 05.2022
Editing Intern
Media Max Limited
09.2018 - 12.2018
Diploma in Journalism -
Multimedia University of Kenya
05.2017 - 05.2019
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