Sarah Wambui Waruhiu

• Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms and loss recoveries.
• Oversaw supply chain management, ensuring timely delivery of products and services to customers and warehouses.
• Raised property accuracy and accountability by creating new automated but direct tracking method.
• Tracked employee attendance and punctuality, addressing repeat problems quickly to prevent long-term habits
• Implemented innovative programs to increase employee loyalty and reduce turnover.e.g. Queens of the Roads
• Facilitated change management efforts, guiding teams through periods of transition and growth.
• Managed crisis situations effectively by developing response plans in advance.
• Reduced operational costs through effective budget management and cost-saving strategies.
• Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
• Improved overall productivity with the introduction of innovative process improvement initiatives.
• Managed purchasing, sales, marketing and customer account operations efficiently.
• Streamlined operational processes by identifying inefficiencies and implementing best practices.
• Reported issues to higher management with great detail.
• Launched staff engagement, gender diversity and cultural programs in addition to robust reporting tool that increased operational quality.

• Prepared annual budgets with controls to prevent overages.
• Performed statistical analyses to gather data for operational and forecast team needs.
• Monitored office workflow and administrative processes to keep operations running smoothly.
• Managed purchasing, sales, marketing and customer account operations efficiently.
• Delivered consistent revenue growth by identifying new business opportunities and expanding service offerings.
• Strengthened client relationships with regular communication, timely product delivery, and high-quality services.
• Negotiated new contracts and service agreements with clients to achieve prime pricing.
• Introduced new methods, practices, and systems to reduce turnaround time.
• Enhanced workplace safety protocols proactively addressing potential hazards before they became critical incidents.
• Gained strong leadership skills by managing projects from start to finish.

• Defined strategic goals to drive resource allocation, capability requirements and budgeting activities.
• Established best practices for various processes within the organization, contributing to the overall efficacy and success of operations.
• Coordinated seamless communication between departments, resulting in enhanced collaboration efforts across the organization.
• Oversaw projects to help goals, tasks and milestones align with organizational strategy.
• Improved employee satisfaction rating by realigning and enforcing policies.
• Demonstrated products to show potential customers benefits and advantages and encourage purchases.
• Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
• Participated in trade shows and conferences as a company representative, strengthening brand awareness within the marketplace.
• Spearheaded territory expansion initiatives, securing new business opportunities in previously untapped markets.
• Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
• Exercised leadership capabilities by successfully motivating and inspiring others.
• Strengthened communication skills through regular interactions with others.
• Acted as a team leader in group projects, delegating tasks and providing feedback.

• Planned and executed marketing campaigns to target groups, areas and wider community through BTL & ATL marketing.
• Expanded digital reach by executing targeted online advertising campaigns across multiple platforms.
• Devised content strategy to effectively engage target audiences.
• Created and deployed successful strategies underpinning significant growth in BTL and ATL marketing.
• Managed budget allocation and resource utilization to maximize marketing ROI.
• Developed strong relationships with key industry influencers, leading to increased brand exposure and partnership opportunities.
• Launched successful digital marketing campaigns that achieved goals for increased website traffic.
• Increased brand awareness by developing and implementing innovative marketing campaigns.
• Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
• Planned and executed events and marketing programs to increase qualified leads.
• Identified industry benchmarks to measure success of key digital strategy areas.
• Launched successful product lines by collaborating with product development teams and conducting thorough market research.
• Trufoods Limited

Zesta it's Besta Campaign

Zesta Peanut Butter Launch

• Capwell Industries

Ranee Queen Campaign

Yola Product Launch

Pearl Pulses market introduction

CIL product promotion

Pearl & CIL market differentiations

• Kenafric Limited

Luxury Conffectionary market launch .i.e.toffee

• Met with customers to discuss and ascertain needs, tailor solutions and close deals.
• Created and implemented effective marketing and sales strategies to increase customer engagement and revenue.
• Achieved or exceeded company-defined sales quotas.
• Collaborated with cross-functional teams to create engaging marketing materials that resonated with target audiences.
• Identified weaknesses in existing marketing campaigns to develop pragmatic solutions within budgetary constraints.
• Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
• Selected correct products based on customer needs, product specifications and applicable regulations.
• Developed value-added campaigns and executed technical solutions to streamline and improve marketing efficiencies.
• Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
• Built diverse and consistent marketing portfolio.
• Spearheaded competitive analysis initiatives to inform data-driven decision-making processes in campaign adjustments or product improvements.
• Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
• Implemented innovative promotional campaigns that generated significant growth in new customer acquisition.
• Educated clients on proper use of products and systems.
• Built and maintained professional relationships with vendors and suppliers.
• Stayed current on industry trends and advancements, incorporating new techniques into existing training programs as needed.
• Identified and recommended staff for key positions and departments.
• Introduced standardized training for cohesive learning environments on behalf of clients

Unilever, Kenya

Blue band choco launch

End of year parties

Annual team Building

Close up ,come closer campaign

New Omo campaign

Customer Appreciation conferences

Lifebuoy,hand washing campaign

Pepsodent , white paste dentist recommendation campaign

Intel , Kenya-CSR projects

Marginalized women soft skills training programme on modified mobile classroom in collaboration with JOYWO & Huru International.

Trained over 300 women in Mukuru kwa Njenga slums and 200 in Kibera and Kajiado.

• Consulted with businesses to supply accurate product and service information.
• Built diverse and consistent sales portfolio.
• Drove revenue by offering customers accessories and related purchases to complete selections.
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• Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
• Developed, maintained and utilized diverse client base
• Negotiated contracts with clients and developed relationships with key personnel. ie their PAs and key decision controllers for home purchases
• Increased sales revenue by consistently meeting and exceeding sales targets.
• Used customer insights to develop innovative sales strategies to increase sales.
• Selected correct products based on customer needs, product specifications and applicable regulations.
• Managed customer accounts to secure customer satisfaction and repeat business.
• Generated new leads through networking and attending industry events.
• Retained excellent client satisfaction ratings through outstanding service delivery.
• Streamlined sales processes, implementing time-saving strategies that boosted productivity.
• Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
• Promoted conversion of casual shoppers into customers through product knowledge and product solutions to meet customer needs considering the nature of the product ie. fractional holiday home ownership.

• Actively participated in team meetings, offering insightful suggestions that led to innovative problem-solving strategies.
• Prepared written summaries of meeting discussions to ensure clear communication throughout the team while promoting accountability for action items.
• Supported staff members in their daily tasks, reducing workload burden and allowing for increased focus on higher-priority assignments.
• Improved project outcomes by conducting thorough market research that informed strategic marketing decisions.
• Facilitated successful completion of projects from concept to launch.eg Tembea Kenya,Chevrolet Trail Blazer Launch,Spares Mashinani
• Participated in workshops and presentations related to projects to gain knowledge.
• Developed organizational skills through managing multiple tasks simultaneously while adhering to strict deadlines.
• Provided exceptional customer service by promptly addressing inquiries, ensuring a high level of satisfaction among clientele.eg Ensuring smooth and timely servicing of all marketing assets
• Gained valuable experience working within the motor vehicle industry, applying learned concepts directly into relevant work situations.
• Assisted in the planning and execution of company events, resulting in increased employee engagement and satisfaction.
• Fed,sorted and organized files, spreadsheets, and reports.
• Collaborated effectively with team members across departments, fostering a cohesive work environment conducive to accomplishing shared objectives.

KCSE Certificate

C+

KCPE Certificate

349/500