SAMWEL OMAYA

• Collaborated with TASIL and Atlancis Technologies on the digitization of the CBET Curricula in Kenya, supporting data collection and analysis.
• Utilized ONA, KOBO, and ODK Collect for data entry and management, ensuring high-quality data submission.
• Engaged with stakeholders and communities across Kenya, facilitating interviews and discussions to gather comprehensive data.

• Conducted a KII Baseline survey for the National Treasury focused on developing their communication strategy.
• Engaged with stakeholders both internal and External, and Stakeholders across Kenya, facilitating interviews and discussions to gather comprehensive data.
• Conducted qualitative and quantitative research for various development projects, including Focus Group Discussions (FGDs), Key Informant Interviews (KIIs), and household assessments.
• Transcription tasks
• Categorization tasks
• Image Annotation tasks
• Image segmentation tasks

Conducted image and video annotation, labeling objects and drawing bounding boxes to support AI training.

Performed polygon segmentation to define and categorize visual elements accurately.

Transcribed audio recordings and OCR images into clean text formats.

Classified and categorized content across images and documents based on client guidelines.

Collected, verified, and compiled targeted data from online sources.

Trained via modules and passed proficiency tests to unlock advanced tasks.

Maintained high accuracy rates in quality reviews to ensure task approval and earnings.

Advanced to higher-level tasks, including reviewing submissions for peer workers.

• Led the development and implementation of comprehensive marketing strategies that resulted in a 20% increase in brand visibility and a 15% growth in sales within the first year.
• Successfully launched and managed multiple cross-channel campaigns, including digital marketing, social media, and traditional advertising, resulting in improved customer acquisition and retention rates.
• Implemented SEO strategies that improved website traffic by 30%, enhancing online visibility and positioning the company.
• Collaborated with sales teams to create effective sales collateral, presentations, and promotional materials.
• Conducted market research to identify emerging trends and consumer preferences, providing valuable insights for product development and positioning.
• Oversaw the creation of engaging content for various platforms, collaborating with internal teams and external agencies to ensure brand consistency and relevance.
• Creating and analyzing new markets for the firm.
• Increasing sales volume by employing various sales strategies.
• New business onboarding process in line with laid processes.
• Retentions: Managing renewal to ensure high retentions.
• Follow-ups on premium payments in conjunction with the credit control teams.
• Preparing policy documents/renewal endorsements and ensuring scheme records are maintained.
• Provide quality customer service to both internal and external clients.

• Led the sales process from prospecting to closing deals across B2B media publications, achieving a 25% increase in sales within one year.
• Developed and maintained a robust sales pipeline through cold calling, emailing, and networking, resulting in a 30% increase in new client acquisitions.
• Collaborated with marketing teams to create targeted advertising campaigns, enhancing client satisfaction and retention.
• Identified potential clients and decision-makers within target industries.
• Stayed informed about industry trends and competitive landscape to identify new business opportunities.

DUTIES AND RESPONSIBILITIES:
 Maintaining inventory of products
 Gathering information on market trends and customers’ reactions to products
 Creating and organizing promotions and advertising campaigns
 Analyzing sales data - reporting growth, expansion, and change in markets
 Build, sustain, and enhance rapport with store personnel and clients.

• Maintaining inventory of products.
• Gathering information on market trends and customers' reactions to products.
• Creating and organizing promotions and advertising campaigns.
• Analyzing sales data - reporting growth, expansion, and change in markets.
• Build, sustain, and enhance rapport with store personnel and clients.