Said Mohamed Yussuf
International Relations And Humanitarian Work
Mogadishu
Summary
Dynamic and results-oriented professional with a strong background in international relations and humanitarian work. Seeking to leverage my expertise in conflict resolution, peace-building initiatives, and community leadership to contribute effectively to organizations dedicated to enhancing social protection and security for vulnerable populations. Highly creative Marketing Manager with expertise in transforming marketing and advertising strategies into desired results. Leads teams in developing profitable campaigns. Marketing metrics knowledge and collaborative skills supports achievement of targeted outcomes.
Overview
10
10
years of professional experience
3
3
years of post-secondary education
Work History
Marketing Manager
DY Depot Yussuf SA
Remote, Remote
06.2024 - Current
- Marketing Manager (06/2024 to Current)
- DY Depot Yussuf SA, Lausanne, Vaud
- Increased brand awareness by 40% through strategic marketing campaigns, driving a 25% sales boost.
- Grew social media followers by 30%, leading to a 50% increase in online engagement.
- Managed a $50K+ marketing budget, ensuring funds were allocated to high-impact initiatives that maximized ROI.
- Developed 10+ marketing strategies for product launches, rebranding, and promotions.
- Boosted email marketing by increasing open rates by 20% and improving conversion rates by 15%.
- Launched digital campaigns that enhanced website traffic by 35%, leading to more sales inquiries.
- Mentored 5 junior marketing staff, fostering professional growth and department cohesion.
Volunteer
Somali Embassy
Kampala, Central Uganda
08.2022 - 08.2023
- Facilitated protocol management and translation services during 5 high-profile visits of Somali government officials, ensuring seamless communication and event coordination.
- Supported 3 community outreach programs, engaging with over 200 members of the Somali community in Uganda, enhancing cultural ties and community support.
Organized 4 special events, including workshops and cultural gatherings, attracting an average of 150 attendees per event, fostering community engagement and cultural awareness.
Collaborated with embassy staff to mentor 10 new volunteers, providing training and guidance, which improved team efficiency and cohesion.
Represented the embassy at local events, interacting with 50+ community members monthly, strengthening the embassy's presence and rapport within the local community.
Operations Assistant & Airport Coordinator
Tropical Dynasty Agencies Limited
Kampala, Central Kampala
08.2021 - 08.2023
- Streamlined cargo operations, managing an average of 50 shipments per week, resulting in a 15% reduction in processing time.
- Coordinated with over 10 airline partners, ensuring timely and accurate flight schedules, which improved on-time departures by 10%.
- Developed and maintained operational reports, analyzing performance metrics that led to a 20% increase in operational efficiency.
- Trained and supervised a team of 5 junior staff, enhancing team productivity and reducing errors by 25%.
- Implemented safety and compliance protocols, resulting in zero safety incidents during tenure.
Security Assistant
Eagle Ranges Service
Mogadishu, Banadir
09.2019 - 08.2021
- Enhanced security measures by implementing access control systems and surveillance equipment.
- Trained new hires on company-specific security procedures, ensuring consistency and effectiveness across all team members.
- Managed inventory of security equipment, ensuring proper maintenance and prompt replacement when necessary.
- Assisted in the coordination of multi-agency drills designed to test emergency response capabilities.
- Developed strong relationships with building tenants to encourage open lines of communication regarding potential security concerns.
Project Assistant
Care International
Erigavo, Sanaag
06.2018 - 12.2018
- Assisted in the implementation of community-based programs, benefiting over 5,000 vulnerable individuals.
Facilitated 30+ training sessions for community leaders and beneficiaries, enhancing local capacity in social protection.
Monitored and evaluated 20+ project activities, ensuring 95% alignment with organizational objectives.
Developed reports and presentations that improved decision-making, leading to a 15% increase in project efficiency.
Tracked budgets and expenses, ensuring cost-effective resource allocation and reducing project overruns by 20%.
Enhanced stakeholder engagement, organizing monthly coordination meetings that improved project execution.
Led data collection and analysis, contributing to evidence-based decision-making for program improvement.
Strengthened collaboration between team members and external partners, increasing project impact by 25%.
Project Officer
MiDevo Local NGO
Bosaso, Bari
01.2015 - 08.2017
- Coordinated the implementation of food security and livelihood projects, benefiting over 1,000 individuals and ensuring timely execution of all activities.
- Mentored and supervised a team of 10 staff members, leading to a 15% improvement in project efficiency and fostering a culture of continuous learning and improvement.
- Established partnerships with five local organizations, enhancing project impact and extending community reach by 20%.
Education
Master of Arts - Armed Conflict and Peace Studies
University of Nairobi
Nairobi, 02.2025 - 09.2027
Bachelor of Arts - International Relations and Diplomatic Studies
Kampala International University
Kampala 05.2024 - 11.2024
Skills
Marketing & Brand Development Social Media Marketing & Campaigns Brand Strategy & Promotion Digital Marketing & SEO Optimization Market Research & Data Analytics Public & Media Relations Customer Relationship Management (CRM)
International Relations & Diplomacy International Diplomacy & Foreign Policy Analysis Multilateral Diplomacy & Embassy Relations Diplomatic Protocols & Cross-Cultural Communication Conflict Resolution & Peacebuilding Policy Writing & Strategic Negotiation
Project Management & Leadership Project Coordination & Stakeholder Engagement Leadership in International & Multicultural Settings Strategic Planning & Decision-Making Budgeting & Resource Allocation Organizational & Time Management
Communication & Analytical Skills Effective Written & Verbal Communication Negotiation & Mediation Analytical Thinking & Problem-Solving Adaptability & Team Collaboration
Awards
- Leadership Award, Somali Embassy, Outstanding contributions to community engagement and support during high-profile visits, 08/01/22
- Outstanding Somali Student Award, Kampala International University, Exemplary leadership as the president of the Somali student community, 08/01/21 - 08/31/22
Training
- Managing People, Oxfam, 8 weeks, 2016
- ECHO Compliance training, Oxfam, 2 days, 2016
- Result-Based M&E training, In-depth Research Services, Nairobi, Kenya, 10/24/19 - 10/28/19
- Certificate in United Nations Sustainable Development Goals, African Youth Human Rights Citizenship Development Initiative, 2019
- Mobenzi and LMMS software for data collection and analysis, Nairobi
- Certificate in Statistics and Data Analysis, University of Nairobi, May-September 2020
- Outcome-Based Training Methodology, 01/01/20, Nairobi
- Effective Report Writing and Presentation Skills, Ken Institute of Social Work
Seminars Workshops Trainings
Attended 60+ workshops and training sessions including project cycle management, ToTs, Result-Based Monitoring (RBM), Computerized Application for Data Analysis, SPSS, STATA, Quantitative and Qualitative tools development, scripting questionnaires in CAPI Software, development of strategic plans, report writing, advanced technical communication, institutional development, situational analysis, statistics, and Communication for Development (C4D).
Timeline
Master of Arts - Armed Conflict and Peace Studies
University of Nairobi
02.2025 - 09.2027
Marketing Manager
DY Depot Yussuf SA
06.2024 - Current
Bachelor of Arts - International Relations and Diplomatic Studies
Kampala International University
05.2024 - 11.2024
Volunteer
Somali Embassy
08.2022 - 08.2023
Operations Assistant & Airport Coordinator
Tropical Dynasty Agencies Limited
08.2021 - 08.2023
Security Assistant
Eagle Ranges Service
09.2019 - 08.2021
Project Assistant
Care International
06.2018 - 12.2018
Project Officer
MiDevo Local NGO
01.2015 - 08.2017
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