Summary
Overview
Work History
Education
Skills
Certification
Interests
Timeline
Generic

Philip OKoth

Nairobi

Summary

Organized and dependable candidate successful at managing multiple priorities with a positive attitude. Willingness to take on added responsibilities to meet team goals.

Overview

5
5
years of professional experience
1
1
Certification
1
1
Language

Work History

Artist Relations Intern

Ditto Music Inc
Liverpool
03.2020 - 05.2022
  • Remotely Implementing and developing marketing plans to promote clients and increase visibility
  • Collaborated with talent scouts to pursue leads and pitch potential representation.
  • Planned and executed new artist acquisition strategy in consultation with senior staff members In Africa region.
  • Helped client advance in career by monitoring trends and changes in preferred industry.
  • Negotiated with managers, promoters and union officials .
  • Worked with marketing, partnerships and legal to facilitate promotional opportunities for creators From the East African region.
  • Maintained relationships with high-profile clients in entertainment industry through consistent communication.
  • Fostered relationships with industry professionals for future connections.
  • Assisted clients with developing personal brand and public image.
  • Contributed to development of new music content programs and offered value-added recommendations to enhance music product roadmap.

Volunteer

Kenya Education Fund
Nairobi
09.2019 - Current
  • Participated in community outreach events to promote volunteer opportunities and enlist new volunteers.
  • Supported engaging, fun, and smooth-running events by helping with organization and planning.
  • Used strong interpersonal communication skills to convey information to others.
  • Coordinated individual referrals to obtain community services, advocate for client needs and resolve roadblocks.
  • Built partnerships with related organizations to develop support and gain greater attention for important issues.
  • Led group discussions and activities to meet different community needs.

Digital Marketing Head

Nairobi Festival
Nairobi
04.2019 - 01.2021
  • Directed traffic growth strategies, SEO, content distribution, email marketing and trackbacks.
  • Created email blast campaigns to target key customers.
  • Created and distributed monthly SEO reports to notify clients of site traffic, goals and KPIs.
  • Monitored and analyzed market and competitor metrics to inform digital marketing strategies.
  • Gathered campaign results and developed reporting dashboard to illustrate campaign effectiveness.
  • Brainstormed content marketing strategies based around client's business goals, existing content and chosen key performance indicators.
  • Increased brand awareness through creation and management of social media channels, boosting social media engagement by 75%.

Creative Designer

PESOS NAIROBI
Nairobi
11.2018 - Current
  • Transformed ideas into beautiful designs used in identity branding campaigns.
  • Curated pop ups in nairobi by connecting all young creatives in the city.
  • Planned charity drives for the brand community projects.
  • Scaling of the brand from a streetwear stand point to the corporate world through collaborative campaigns.
  • Utilized Photoshop & after effects softwares to design posters, pamphlets and flyers for projects and events for marketing and advertising purposes.
  • Collaborated with in-house producers to create storyboards, mood boards and thumbnail sketches to represent and visualize ideas prior to execution.
  • Delivered impactful creative solutions through event branding, marketing and email campaigns.

Education

Undergraduate - Bachelor of Business Information Technology

University of Eastern Africa Baraton
Kapsabet
08-2022

Certificate In Music Production - Music

Santuri East Africa
Nairobi
Current

Skills

  • Ul>

    Talent scouting

  • P>Network development

  • P>Excellent oral communication

  • P>Apparel Design

  • P>Google Workspace

  • P>Cultural Awareness

  • P>Interpersonal communication skills

    • P>Data analytics proficiency

    • P>Digital marketing

    • P>Problem-Solving

    • P>Data Entry

    • P>Written Communication

    • P>Decision-Making

    Certification

    • [Development studies] Training - [march -may]

    • [Mobile app & web development], [emobilis] - [August - December ]

    Interests

    • Basket ball

    • Film making/directing

    • Nature expeditions

    Timeline

    Artist Relations Intern

    Ditto Music Inc
    03.2020 - 05.2022

    Volunteer

    Kenya Education Fund
    09.2019 - Current

    Digital Marketing Head

    Nairobi Festival
    04.2019 - 01.2021

    Creative Designer

    PESOS NAIROBI
    11.2018 - Current

    Undergraduate - Bachelor of Business Information Technology

    University of Eastern Africa Baraton

    Certificate In Music Production - Music

    Santuri East Africa
    Philip OKoth