CRM
Mike Sinyo
Sales & Marketing Executive
Kisumu
Summary
Results-driven sales and marketing professional with a strong background in hospitality management and guest relations. Demonstrated success in improving customer experience, increasing revenue, and crafting impactful marketing strategies. Exceptional communication and interpersonal skills, coupled with a genuine dedication to fostering and nurturing client relationships.
Overview
5
5
years of professional experience
7
7
years of post-secondary education
3
3
Certifications
2
2
Languages
Work History
Sales & Marketing Executive
Ciala Resort
01.2022 - 01.2025
- Developed and implemented strategic sales and marketing plans to increase brand awareness and revenue
- Built and maintained strong relationships with clients, corporate partners, and travel agencies
- Managed digital marketing campaigns, including social media and email marketing, to drive bookings and customer engagement
- Conducted market research and competitor analysis to identify business opportunities
- Coordinated promotional events and hospitality packages to attract new clientele
Guest Relations Manager
Ciala Resort
01.2020 - 01.2021
- Oversaw daily operations of the guest relations department to ensure exceptional customer service
- Resolved guest complaints efficiently and professionally, improving customer satisfaction ratings
- Trained and supervised front desk and concierge staff on hospitality standards and best practices
- Worked closely with the marketing team to enhance the resort's brand reputation
- Implemented customer feedback mechanisms to drive continuous service improvement
Education
BBA - Communications and Public Relations
Rongo University
Migori, Migori District, Kenya 04.2014 - 01.2018
Kenya Certificate of Secondary Education (KCSE) - undefined
Cardinal Otunga High School
01.2010 - 01.2013
Skills
Digital Marketing & Social Media Management
Customer Relationship Management (CRM)
Brand Promotion & Advertising
Excellent Communication & Negotiation Skills
Targeted marketing
Certification
Certificate in Digital Marketing & Social Media Strategy
Software
Adobe photoshop
Timeline
Sales & Marketing Executive
Ciala Resort
01.2022 - 01.2025
Guest Relations Manager
Ciala Resort
01.2020 - 01.2021
BBA - Communications and Public Relations
Rongo University
04.2014 - 01.2018
Kenya Certificate of Secondary Education (KCSE) - undefined
Cardinal Otunga High School
01.2010 - 01.2013