Merceline Oliech
Social Media Manager
Kisumu
Summary
Knowledgeable Social Media Manager experienced in executing social media strategies across social platforms. Demonstrated time management and collaboration skills. Flexes easily with new information and branding changes to consistently exceed targets for engagement, acquisition and retention.
Overview
4
4
years of professional experience
4
4
years of post-secondary education
2
2
Languages
Work History
Social Media Manager & Bookings Officer
Joventure Hotel Limited
Kisumu
09.2022 - Current
- Increased customer engagement through social media.
- Designed and implemented social media strategies to align with business goals.
- Developed and managed content calendars for each platform to establish timely and relevant posts.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Developed marketing content such as blogs, promotional materials, and advertisements for social media.
- Researched latest market trends and analyzed data to develop public relations strategies and tactics.
Store Operations Intern
Joventure Hotel Limited
Kisumu
01.2021 - 05.2021
- Tracked trends and suggested enhancements to both challenge and refine company's product offerings.
- Updated and resolved incidents and managed accessorial charges objectively while maximizing profit.
- Mitigated business risks by working closely with staff members and assessing performance.
- Reported issues to higher management with great detail.
- Negotiated price and service with customers and vendors to decrease expenses and increase profit.
- Reduced budgetary expenditures by effectively negotiating contracts for more advantageous terms.
Digital Marketing Intern
Firmbridge Advertising
Nairobi
07.2019 - 09.2019
- Created engaging content for Pinterest, Facebook, and Instagram.
- Collaborated with team members to help expand marketing channels.
- Monitored web traffic to analyze website performance.
- Prepared persuasive sales and marketing presentation materials to engage clients.
- Performed office administrative duties to enhance team cohesiveness.
- Sat with marketing team members to learn new tasks and determine best tactics for solving challenges.
Education
B. A. (Hons) - Business Management
African Leadership University
Mauritius 09.2018 - 02.2023
Skills
[Brand or product] development
Social Media Management
Progress monitoring
Social media coordination
Online presence monitoring
Strategic planning
Communication planning
Goal planning
Organization and Time Management
Online marketing strategies
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
The opposite of a true statement is a false statement, but the opposite of a profound truth may well be another profound truth.
Niels Bohr
Timeline
Social Media Manager & Bookings Officer
Joventure Hotel Limited
09.2022 - Current
Store Operations Intern
Joventure Hotel Limited
01.2021 - 05.2021
Digital Marketing Intern
Firmbridge Advertising
07.2019 - 09.2019
B. A. (Hons) - Business Management
African Leadership University
09.2018 - 02.2023