Marvin Lutta
Summary
Driven by artistic flair and exceptional project management skills, I significantly increased brand awareness at Waymore Entertainment through strategic marketing and event management. My creative capabilities and attention to detail fostered strong artist relations and memorable client experiences, showcasing my ability to lead teams and manage large-scale projects efficiently.
I have dynamic experience in planning and executing a variety of events from corporate conferences to large scale festivals.
Overview
2
2
years of professional experience
Work History
Artist and Repertoire
The Butterfly Effect
01.2023 - 05.2024
- Acted as artist liaison for the company and was in charge of handling all artists and ensuring they are well taken care of .
- Implemented artistic vision to give art purpose and meaning.
- Contributed to creative process through original ideas and inspiration.
- Utilized social media platforms proactively to promote personal brand awareness while engaging with potential clients or collaborators regularly.
- Identified potential acts and gave them a platform to showcase their talents during events.
- Worked as the link between the company and artists during and after events.
Head of Marketing and Events Management
Waymore Entertainment
01.2022 - 11.2022
- Increased brand awareness by developing and implementing strategic marketing campaigns.
- Analyzed competitive landscape, identifying potential threats and opportunities for strategic positioning in the marketplace.
- Oversaw corporate events planning, creating memorable experiences for clients that strengthened partnerships and loyalty levels.
- Mentored junior staff members, providing guidance in professional development and fostering a collaborative team environment within the department.
- Coordinated logistics for events ranging from 100 to 5,000 attendees , ensuring seamless execution from start to finish.
- Negotiated contracts with vendors and suppliers , achieving favorable terms and staying within budget.
- Assisted with on site event management , ensuring smooth operations and resolving any issues that arose.
- Conducted post event evaluations to gather feedback and identify areas of improvement.
- Oversaw all aspects of event logistics .
Education
Bachelors of Business Administration -
Daystar University
Nairobi ,Kenya11.2020
High School Diploma -
Light Academy
Nairobi,Kenya.09.2014
Skills
- Artistic flair
- Creative capabilities
- project management
- Attention to detail
- Time management
- Excellent Communication skills
- Team management
Timeline
Artist and Repertoire
The Butterfly Effect
01.2023 - 05.2024
Head of Marketing and Events Management
Waymore Entertainment
01.2022 - 11.2022
Bachelors of Business Administration -
Daystar University
High School Diploma -
Light Academy
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