Lukundo Maningo
Digital Communications Specialist
Nairobi,Nairobi
Summary
Creative and well-rounded Social Media Specialist with excellent eye for detail and strong understanding of web strategies. Known for fantastic copywriting, brand management and marketing expertise. Expert in Adobe photoshop Canva and graphic design skills.
Overview
4
4
years of professional experience
2
2
Language
Work History
Social Media Executive
International Hotel &Tourism Institute
Nairobi , Kenya
07.2026 - Current
- Developed and curated engaging content for multiple social media platforms.
- Assisted in implementing social media strategies to enhance brand visibility.
- Monitored social media channels for audience engagement and feedback.
- Collaborated with marketing team to align campaigns with overall brand objectives.
- Analyzed performance metrics to optimize content strategy and improve reach.
- Scheduled and published posts using social media management tools effectively.
- Developed captivating visual content using graphic design tools for enhanced aesthetic appeal across all channels.
- Managed Facebook, Instagram and Twitter content to keep brand messages consistent.
- Researched key industry trends and competitive insights to keep messaging relevant to target demographic.
- Identified opportunities and scheduled daily posts promoting company brand, events and special offers.
Social Media Specialist/Creative Graphic Designer
Kenya Revenue Authority
Nairobi
01.2023 - 12.2024
- Developed monthly content calendars outlining post topics, images, and captions in advance for streamlined scheduling processes.
- Grew social following by researching trends, identifying influencers, and engaging with potential partners for promotional activities.
- Tracked competitor activities to identify opportunities for growth within the market space and mitigate potential threats.
- Created compelling video content for Instagram Stories and IGTV that showcased product features or highlighted company culture initiatives.
- Upheld a consistent brand voice across all channels, tailoring messaging to align with specific platform demographics while maintaining overall company identity.
- Produced visually appealing graphics using design tools such as Canva or Adobe Creative Suite to enhance social media presence.
- Managed social media accounts, ensuring timely responses to comments, messages, and reviews for enhanced customer service.
- Improved overall reach by consistently monitoring and adjusting social media strategies based on analytics data.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
Social Media Intern
Royal Media Services
Nairobi
06.2022 - 08.2022
- Assisted in the creation of editorial calendars to streamline content planning and organization.
- Generated user-generated content submissions through interactive contests, giveaways, or challenges that encouraged audience participation.
- Monitored social media channels for relevant news and trends, incorporating them into the overall strategy as appropriate.
- Boosted brand awareness by creating and scheduling engaging content across various social media platforms.
Education
Primary -
DIWOPA CATHOLIC SCHOOL
Nairobi 01.2006 - 11.2013
IGCSE -
Agakhan HighSchool Nairobi
Nairobi 01.2015 - 06.2017
Bachelor Of Arts - Journalism, Broadcast
United States International University
Nairobi 01.2018 - 09.2022
Skills
Content Generation
Content Management
Digital Marketing
Photo editing
Retouching and color correction
Content scheduling
Social media strategy
Copywriting
Competitor analysis
Calendar management
Engagement monitoring
Performance reporting
Multimedia editing
Paid advertising
Visual design
Timeline
Social Media Executive
International Hotel &Tourism Institute
07.2026 - Current
Social Media Specialist/Creative Graphic Designer
Kenya Revenue Authority
01.2023 - 12.2024
Social Media Intern
Royal Media Services
06.2022 - 08.2022
Bachelor Of Arts - Journalism, Broadcast
United States International University
01.2018 - 09.2022
IGCSE -
Agakhan HighSchool Nairobi
01.2015 - 06.2017
Primary -
DIWOPA CATHOLIC SCHOOL
01.2006 - 11.2013