Kelvin George Kamau
Nairobi
Summary
Am a Brand Developer & Marketer with over 16 years of experience in crafting compelling brand identities that resonate with target audiences and drive business growth. My expertise spans across strategic brand positioning, creative direction, and integrated marketing for edible products, beverages, NGO's and Corporate's. I help this businesses distinguish themselves in competitive markets by delivering impactful results
Overview
17
17
years of professional experience
Work History
Head of Marketing
Sandino Limited
01.2024 - Current
- Company Overview: SARE AFRICA
- Develop and execute comprehensive marketing strategies aligned with business objectives
- Lead brand positioning, messaging, and creative direction across all channels
- Direct digital marketing initiatives including SEO, content, social media, and email campaigns
- Manage marketing budget and optimize ROI across campaigns
- Build and mentor high-performing marketing team
- Drive lead generation and conversion optimization strategies
- Partner with Sales, Product, and other departments to achieve revenue targets
- Analyze market trends and competitor activities to identify growth opportunities
- SARE AFRICA
Founder/Director
Kehl Design Limited
08.2008 - 12.2024
- Led comprehensive brand strategy development for diverse clients including food & beverage companies, NGOs, and corporate entities, resulting in distinctive market positioning and increased brand value through detailed market analysis and competitor research.
- Orchestrated complete brand identity overhauls for established businesses, including development of new visual systems, tone of voice guidelines, and brand architecture that increased brand recognition by average of 40%.
- Spearheaded the creation and implementation of brand guidelines and style guides, ensuring consistent brand presentation across all touchpoints while maintaining brand integrity across multiple channels.
Consultant
CIO 100 Annual Symposium and Awards
01.2015 - 12.2017
- Pre-Conference Registration Management.
- Developed and implemented social media marketing strategies for Facebook, Instagram, and Twitter to increase brand visibility and engagement.
- Managed social media accounts, creating and promoting content to boost online presence and drive traffic to the company's website.
Communications & Marketing Consultant
Nestlé
01.2014 - 12.2017
- Internal Communications Design & Implementation: Developing and executing internal communication strategies to ensure effective information dissemination and employee engagement.
- Email Marketing & Newsletter Template Design: Creating and managing email marketing campaigns, including the design and implementation of engaging newsletter templates.
- Social Media Account Management: Maintaining and optimizing social media accounts to enhance brand visibility and engagement.
- Website Content Management & Maintenance: Performing regular website maintenance, ensuring content accuracy, and implementing updates to maintain a dynamic online presence.
- E-Newsletter Graphic Design: Designing compelling visual content for e-newsletters to maximize readership and engagement.
- Social Media Strategy Development: Formulating and implementing comprehensive social media strategies aligned with organizational objectives.
- Daily Facebook Content Creation & Curation: Developing and curating daily content for the Facebook platform to drive audience engagement.
- Customer Engagement & Relationship Management (Facebook): Proactively engaging with existing customers through the Facebook platform to foster loyalty and build relationships.
- Product & Service Inquiry Management (Social Media): Responding to inquiries and providing information regarding products and services through social media channels.
- Stakeholder Dialogue & Community Management: Establishing and maintaining dialogue with a diverse stakeholder audience, including customers, prospects, competitors, and suppliers.
- Social Media Content Calendar Development: Creating and managing a detailed social media content calendar to ensure consistent and strategic content delivery.
- Bi-Weekly Performance Reporting & Analytics: Generating and presenting bi-weekly reports on social media and website performance, providing actionable insights and recommendations.
Consultant
Alliance for a Green Revolution in Africa (AGRA)
01.2013 - 12.2016
- Led user interface design and website development for Alliance for a Green Revolution in Africa (AGRA).
- Managed social media marketing campaigns and B2B marketing strategies.
- Successfully built a Delegates Online Registration Platform that managed over 1M+ USD.
- Handled hosting and domain registration for the organization.
Consultant
Unga Holdings Limited
01.2014 - 12.2017
- Led the development of user interface design, website design & development, and social media marketing strategies for UNGA Holdings Limited.
- Managed monthly website maintenance, engaged with customers on social media platforms, and created social media content calendars.
- Developed a successful social media strategy that increased customer engagement and brand awareness.
Education
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01.2000
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01.2003
HAUPTSCHULABSCHLUSS - undefined
01.2006
ADVANCED DIPOLOMA - MULTI-MEDIA ARTS
01.2007
DEGREE - THEOLOGY
09.2025
Skills
- Team Leadership
- Entrepreneurship
- Branding
- 360 Marketing
- User Interface Design
- User Experience Research
Activities
- Mountain Climbing
- Parenting
Timeline
Head of Marketing - Sandino Limited
01.2024 - Current
Consultant - CIO 100 Annual Symposium and Awards
01.2015 - 12.2017
Communications & Marketing Consultant - Nestlé
01.2014 - 12.2017
Consultant - Unga Holdings Limited
01.2014 - 12.2017
Consultant - Alliance for a Green Revolution in Africa (AGRA)
01.2013 - 12.2016
Founder/Director - Kehl Design Limited
08.2008 - 12.2024
REALSCHULE DELLBRCK MAUSPFAD - ,
HAUPTSCHULE DELLBRCK MAUSPFAD - ,
GERMAN SCHOOL - HAUPTSCHULABSCHLUSS,
SHANG TAO MEDIA ARTS COLLEGE - ADVANCED DIPOLOMA, MULTI-MEDIA ARTS
NAIROBI PENTACOSTAL BIBLE COLLAGE - DEGREE, THEOLOGY