Kelvin Kariithi
Mombasa
Summary
Astute professional with 6+ years of experience in strategic branding, advertising, photography, and digital media. Adept at developing innovative solutions that fuel engagement and dialogue across diverse industries. Demonstrated expertise in crafting compelling narratives that resonate with audiences and drive impactful change. Committed to partnering with brands, individuals, and organizations dedicated to advancing equality and catalyzing positive global transformations.
Overview
9
9
years of professional experience
Work History
General Manager
Adspot Qreative Limited
01.2023 - Current
- Serving as a thought leader and strategic partner to clients, offering new perspectives and thinking outside the box to challenge assumptions and push boundaries for above and below the line advertising needs.
- Oversee the creation of all marketing and advertising deliverables, from concept to final production, ensuring that quality standards are followed.
- Collaborate closely with account managers, strategists, and other cross-functional partners to ensure that creative solutions are aligned with business goals.
- Keep track of deadlines, budgets, and the scope of multiple projects at the same time.
- Effectively communicate to internal and external stakeholders with reports from start to end of the projects.
- Stay up-to-date on industry trends and best practices, sharing knowledge with clients and team members.
Photography Tutor - Part-time
Canon Photo Academy, Canon Central and North Africa
09.2022 - Current
- Planning and developing photography curricula for target groups within Canon Academy guidelines.
- Conducting workshops and seminars for juniors, entry level and intermediate photographers interested in improving their photography skills.
- Instructing photographers on the use of digital cameras, lenses and lighting equipment used in photography industry from pre to post production.
- Helping photographers develop their artistic skills by helping them explore the different genres and techniques.
- Providing feedback to photographers about their progress on projects, helping them become more confident in their abilities as photographers.
Creative Director
Klenses Images
09.2016 - Current
- Developed high-impact creative trailers and promotional content for company campaigns from concept to completion
- Preparing creative briefs, mood boards, equipments and assembling the right crew for different tasks.
- Providing on-the-job training to less experienced photographers as needed or directed by photo editors.
- Creating and maintaining a strong digital presence online for the brand i.e. Content marketing.
- 360 brand identity design for clients.
- Customer engagement from idea stage to delivery..
Project Coordinator - Volunteer
ManGo Development Kenya & Norway
04.2018 - 11.2019
- Coordinated and documented artists profiles and art for online exhibitions and activation campaigns - MytribeIsArt
- Supervised art fairs and events from project start through delivery = Dancing Savannah
- Content creation and marketing fro all the activities at ManGo go, with focus on all artistic tasks.
Information Technology Intern
Agriculture and Food Authority
04.2015 - 09.2015
- Reviewed system and network performance to make proactive adjustments based on established IT policies and infrastructure.
- Maintained software licenses and patched applications to stay up-to-date with latest features.
- Gathered and translated project requirements and collaboratively worked to define scope and milestones for the monthly reports
- Set up and maintained server, data backups and applications.
- Successful assisted deploy an ERP system
Education
Professional Certificate - Intergrated Brand Communication
International School of Advertising
Nairobi07.2024
Certificate - Canon Certified Trainer Certificate
Canon Academy Photo, Canon Central & North Africa
Dubai - Kenya Hybrid 09.2022
Bachelor of Science - Information Technology
Technical University of Mombasa
Mombasa, Kenya11.2017
Kenya Certificate of Secondary Education -
Meru School
Meru, Kenya11.2012
Kenya Primary of Secondary Education -
Kerugoya Good Shepherd Academy
Kerugoya, Kenya11.2008
Skills
- Brand strategy
- Digital photography
- Digital photography training
- Content curation and marketing
- Creative direction
- Customer Service
- Business and strategic leadership
Accomplishments
- Successfully lead the production team to execute modern trade branding and activation of key outlets in Mombasa for the Real Magic Campaign 2021, Coca-Cola FIFA World-Cup 2022 , Coke Studio GT Market activation in Mombasa
- Full corporate identity and documentary production for a humanitarian project by Environmental Trust of Kenya dubbed Green Cities Initiatives Mombasa by UN-FAO 2022
- Conceptualized a full campaign for the local county government tourism activation - Tukutane Mombasa 2020 - 2021
- Production lead for a hybrid film festival for Alliance Francaise Mombasa
- Conceptualized and organized a four day exhibition for twenty five artists in Kenya - Safari Ya Sanaa 2018
- 2018 CGAP PHOTO AND VIDEO CONTEST
- UNESCO - Youth Eyes on the Silk Roads 2019 Finalist Feature February 2020
- Safari Ya Sanaa Kenya & Norway 2018
- Stitched Solo Exhibition - 2019
- One Off Photography Group Show - 2020
- Holy- Bits Group Show - 2020 - Alliance Franchise Mombasa
- Code Blue Solo Show Featuring WWF Kenya 2022 - Alliance Franchise Mombasa 2021 - 2022
PROFESSIONAL ACCOMPLISHMENTS
PHOTOGRAPHY AWARDS
Theme Winner: Reaching Excluded People January 2019
CGAP is a global partnership of more than 30 leading development organizations that works to advance the lives of poor people, especially women, through financial inclusion.
The photo contest was “PICTURING FINANCIAL INCLUSION IN AFRICA”
PHOTOGRAPHY EXHIBITIONS
Affiliations
- Kenya Photographers Association
- Mombasa Photographers Association
- Media Council of Kenya
- Advertising Society of Kenya
REFEREES
Katie Simmonds
Canon Education Programmes Manager
Canon Central and North Africa
Katie.Simmonds@canon-cna.com
Lucas Malcor
Director
Alliance Francaise Mombasa
director@afmombasa.org
Rahab Nderu
Trustee
Environment Trust of Kenya
rncnderu@gmail.com
Timeline
General Manager
Adspot Qreative Limited
01.2023 - Current
Photography Tutor - Part-time
Canon Photo Academy, Canon Central and North Africa
09.2022 - Current
Project Coordinator - Volunteer
ManGo Development Kenya & Norway
04.2018 - 11.2019
Creative Director
Klenses Images
09.2016 - Current
Information Technology Intern
Agriculture and Food Authority
04.2015 - 09.2015
Professional Certificate - Intergrated Brand Communication
International School of Advertising
Certificate - Canon Certified Trainer Certificate
Canon Academy Photo, Canon Central & North Africa
Bachelor of Science - Information Technology
Technical University of Mombasa
Kenya Certificate of Secondary Education -
Meru School
Kenya Primary of Secondary Education -
Kerugoya Good Shepherd Academy
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