Judith Awino Onyango

Results-oriented Field Sales Manager with over 7 years of experience in sales, marketing, and distribution across Kenya's renewable energy and FMCG sectors. Skilled in developing and executing sales strategies, recruiting and mentoring high-performing sales teams, and driving business growth through innovative last-mile distribution models. Demonstrated success in expanding market coverage, improving sales performance, and maintaining strong customer relationships for leading organizations including Solar Panda Kenya Limited and Greenlight Planet Kenya Limited (Sun King). Analytical and data-driven professional with a strong ability to identify market trends, optimize field operations, and achieve consistent sales targets. Known for exceptional leadership, customer-centric focus, and effective collaboration with cross-functional teams to ensure operational excellence and sustained business growth.

• In-Store Promoter, Unity Retail Store, 03/01/14, 12/31/15
• Cashier, Triangle Palm Limited, 06/01/17, 12/31/17
• Receptionist, Triangle Palm Limited, 01/01/17, 06/30/17
• Assistant Procurement Officer (Volunteer), Local Initiatives Development Agency (LIDA), 01/01/15, 12/31/16
• Procurement Officer (Volunteer), Inuka Success Youth Organization (IYUSO), 01/01/14, 12/31/14

• Emmanuel Okoth Ojwang, Country Business Leader, Mozambique & Zimbabwe, Sun King Ltd., +254 723 861 457, emmanuel@sunking.com
• Collins Lumumba, Human Resource Associate, GIZ, +254 714 160 617, collinslumumba23@gmail.com
• Hesbon J. Otieno, Director, Local Initiatives Development Agency, +254 722 250 549, lidakenyaorg@yahoo.com

• Consistently met and exceeded monthly and quarterly sales targets by executing data-driven sales strategies and motivating field teams to deliver top performance.
• Recruited, trained, and managed over 100 active field sales agents, building high-performing, self-driven teams that achieved exceptional sales and repayment outcomes.
• Championed last-mile distribution initiatives that expanded solar product reach in rural and underserved areas, enhancing energy access and brand visibility.
• Applied sales data analysis to identify performance gaps and market opportunities, transforming underperforming territories into leading markets.
• Strengthened customer loyalty and repayment compliance through proactive follow-up, after-sales service, and value-driven customer engagement.
• Led a high-impact solar shop pilot that ranked top among five regional pilots, setting a benchmark for sales performance and operational excellence.
• Partnered with marketing, logistics, and customer support teams to streamline sales operations, improve stock flow, and deliver superior customer experiences.

• Field Sales Manager, Solar Panda Kenya Limited, 09/01/25, Present, Provide strategic and operational leadership in driving solar energy product sales across multiple territories in Kenya., Lead, coach, and motivate field sales teams to achieve monthly revenue targets, strengthen customer relationships, and expand market penetration through data-driven sales execution and community-based engagement., Ensure excellence in sales performance, field operations, and repayment tracking through collaboration, innovation, and accountability.
• Assistant Field Sales Manager, Solar Panda Kenya Limited, 03/01/23, 08/31/25, Provided operational leadership in executing regional sales strategies, supporting field teams, and driving performance across multiple territories., Focused on agent recruitment, training, customer engagement, and repayment follow-up to deliver consistent sales growth and brand visibility within the renewable energy sector.
• Area Business Manager, Greenlight Planet Kenya Limited (Sun King), 10/01/18, 03/31/23, Led territory operations and managed sales performance across assigned regions, ensuring effective implementation of business strategies and achievement of revenue targets., Oversaw recruitment, training, and performance management of sales agents while maintaining strong relationships with customers and key partners.
• Energy Officer, Greenlight Planet Kenya Limited (Sun King), 01/01/18, 10/31/18, Executed direct sales and customer service operations for solar energy products, focusing on expanding customer reach and ensuring payment compliance., Maintained high service standards and contributed to territory revenue growth through strong interpersonal and communication skills.