JOYCE WAMBUI WANGARI
NAIROBI
Summary
Results-oriented E-commerce Merchant and Sales Representative with a record of driving online sales and optimizing business operations. Skilled in leveraging data analytics, marketing strategies, and customer relationship management to enhance brand loyalty and achieve sustainable growth. Possess a strong foundation in e-commerce, sales, and data analysis, demonstrated by successful roles at Beyond Fruits Nairobi and Cloud Factory. Proficient in utilizing ERP systems to streamline business processes and improve operational efficiency. Committed to delivering exceptional customer service and fostering collaborative partnerships to drive business success.
Overview
3
3
years of professional experience
Work History
E-Commerce Merchant & Sales Representative
BEYOND FRUITS
01.2022 - Current
- Driving online sales through effective marketing strategies and customer engagement
- Managing the entire e-commerce process, from product sourcing to customer satisfaction
- Building and maintaining strong relationships with both online and offline customers
- Leveraging data analytics to optimize website performance and improve sales
- Providing exceptional customer service to enhance brand loyalty and drive repeat business
- Developing engaging product descriptions, blog posts, and social media content to attract and convert customers
- Promoting complementary products or higher-value items to increase average order value
- Building and nurturing email lists to send targeted promotions and personalized recommendations
- Developing and maintaining strong relationships with customers
- Analyzing website traffic, sales data, and customer behavior to optimize online store performance
- Developing and implementing marketing strategies to drive online sales
Cloud Data Analyst
CLOUD FACTORY
12.2022 - 02.2024
- Data Analysis: Employed advanced analytical techniques to extract meaningful insights from complex datasets
- Data Modeling: Developed and implemented data models to represent real-world phenomena and facilitate data-driven decision-making
- Data Visualization: Created clear and informative visualizations to communicate findings effectively to stakeholders
- Cloud Infrastructure: Utilized cloud-based platforms (e.g., AWS, Azure) to manage and scale data processing environments
- Data Cleaning and Preparation: Conducted data cleaning and preprocessing tasks to ensure data quality and accuracy
- Data Integration: Combined data from various sources into a unified dataset for analysis
- Data Governance: Implemented data governance practices to maintain data integrity and security
- Cross-Functional Collaboration: Worked closely with data engineers, scientists, and business analysts to deliver data-driven solutions
Education
Diploma - Fashion & Design
Rift Valley Institute of Business Studies
12.2020
Computer Packages -
CTK Computer College
01.2018
Kenya Certificate of Secondary Education -
Ndemi Secondary School
12.2017
Skills
- Product Knowledge
- Technical skills - Operating POS and ERP systems
- Sales Techniques
- Customer Service
- Problem-Solving
- Excellent communication and interpersonal skills
- Inventory Management - stock take, and purchase orders
- Analytical skills to interpret data and make informed decisions
- Time Management
- Communication - with customer and supervisor
- Multitasking
- Proficiency in e-commerce platforms and tools
Accomplishments
- Facilitated online marketing of products through social media platforms like Tiktok, Facebook and WhatsApp.
- Increased online sales by 28% through targeted email marketing, improved website optimization, and enhanced customer experience.
- Successfully introduced a fruits family pack that generated in revenue within the first 2 months after introduction.
- Reduced customer churn by 40% by implementing effective customer retention strategies and addressing customer concerns promptly.
- Optimized website performance resulting to an increase in average order value.
- Developed and implemented a data-driven pricing strategy that led to a 14% increase in profit margins.
Training
- Digital marketing
- Cloud computing
- Inventory management
- Entrepreneurship
referees
The referees will be provided upon request
Timeline
Cloud Data Analyst
CLOUD FACTORY
12.2022 - 02.2024
E-Commerce Merchant & Sales Representative
BEYOND FRUITS
01.2022 - Current
Computer Packages -
CTK Computer College
Kenya Certificate of Secondary Education -
Ndemi Secondary School
Diploma - Fashion & Design
Rift Valley Institute of Business Studies
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