JESSE KIMATHI
Marketing Assistant
Nairobi
Summary
Industrious Marketing Specialist offering 3+ years of marketing experience along with a decisive and hardworking approach. Talent for devising creative strategies. Adept at utilizing extensive knowledge of digital marketing, graphic design, and ICT skills to improve sales strategies.
Overview
4
4
years of professional experience
6
6
years of post-secondary education
2
2
Languages
Work History
Marketing Assistant
AfyaRekod
Nairobi
09.2021 - 12.2022
- 10 times growth in social media platforms in a year
- Worked closely with product development teams to create and maintain marketing materials for sales presentations and client meetings.
- Researched and strategized to develop a brand activation calendar to bring sign-ups, downloads, brand awareness, and demand
- In charge of the procurement of the merchandise and branding assets for a product Launch with 300 delegates
- Pushed the ChangeNow summit project held in Paris which AfyaRekod was one of the 3 Kenyan startups representing Africa
- Maximized advertising efforts by developing content for media relations, corporate communications and social media posts.
- Created customized marketing assets to increase product awareness.
- Collected, analyzed and summarized data and trends to provide marketing tracking and research..
- Created engaging content for Twitter, Facebook and Instagram.
Mobile Application Marketer and Quality Control
AfyaRekod
Nairobi, Kenya
03.2021 - 08.2021
- 1.5 K+ application downloads in the first 3 months through strategic social media campaigns and referral programs
- Monitored and tested the system and app and submitted compiled reports to the developers on the market needs for optimal functionality of the products
- Created spreadsheets using Microsoft Excel for daily, weekly and monthly reporting.
- Learned new skills and applied to daily tasks to improve efficiency and productivity.
- Used critical thinking to break down problems, evaluate solutions and make decisions.
Data Annotator
RemoTasks
Nairobi, Kenya
06.2020 - 02.2021
- Annotating objects in a 3D Lidar map by drawing bounding boxes or cuboids precisely to train the machine learning algorithms to interpret the world hence promoting AI development
Vice President, Brand and Customer Experience
AIESEC IN KENYATTA UNIVERSITY
Nairobi
01.2019 - 01.2020
- In charge of marketing in the organization and implemented marketing strategies that led to successful events
- Ran their social media platforms led to 20% growth in followers and engagement
- Did design and sales training to members bringing development in those sectors
- Created design and video solutions that have a high visual impact
- Identified issues with production, workforce and material sourcing and implemented successful solutions.
ICT Technician
Kenya Revenue Authority
Nairobi, Kenya
09.2019 - 11.2019
- Configuration of proxy server for Wi-Fi on computers and smartphones.
- Termination of Ethernet cables for network connection and installation of Wi-Fi adapters
- Backing up, retrieval of data and maintenance of the server
- Served as backup for staff members, responding to system failure and maintenance emergencies.
- Used diagnostic tools to identify hardware failures and replace non-functional components.
- Assessed system hardware and software and suggested modifications to reduce lag time and improve overall speed.
- Performed troubleshooting to correct computer hardware and software malfunctions.
- Performed installation, maintenance and repair for complex internal computer hardware and various software applications.
- Completed routine and complex software installations, assisting users of various levels of computer sophistication in operation of new and existing software.
Education
BSc. Telecommunications And Information Technology
Kenyatta University
Nairobi, Kenya 09.2015 - 07.2021
Certificate - Graphic Design And Animation
Computer Pride College
Nairobi, Kenya 05.2015 - 08.2015
Skills
Marketing and advertising
Digital marketing
Branding
Online and traditional marketing
Time management
Organization, prioritizing and multi-tasking
System Repair
Configuring equipment
Troubleshooting systems
Device Installation
Flexible and Adaptable
Data Entry
Operating system testing
Technical Support
Work Availability
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Quote
Taking up opportunities that come my way with determination so my future self won't regret anything and be more grateful I did
Jesse
Timeline
Marketing Assistant
AfyaRekod
09.2021 - 12.2022
Mobile Application Marketer and Quality Control
AfyaRekod
03.2021 - 08.2021
Data Annotator
RemoTasks
06.2020 - 02.2021
ICT Technician
Kenya Revenue Authority
09.2019 - 11.2019
Vice President, Brand and Customer Experience
AIESEC IN KENYATTA UNIVERSITY
01.2019 - 01.2020
BSc. Telecommunications And Information Technology
Kenyatta University
09.2015 - 07.2021
Certificate - Graphic Design And Animation
Computer Pride College
05.2015 - 08.2015