Summary
Overview
Work History
Education
Skills
Intro
Personal Information
Languages
References
Hobbies and Interests
Websites
Timeline
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Jeff Njiru

Jeff Njiru

Nairobi

Summary

Dynamic marketing professional with a proven track record at Filco Limited, transforming chaotic operations into streamlined processes while leading over 40 successful projects. Expertise in digital marketing and team leadership, excelling in brand management and client relations. Proven ability to drive impactful campaigns that enhance brand recognition and trust.

Overview

11
11
years of professional experience

Work History

Marketing Manager

Filco Limited
08.2021 - Current
  • When I joined Filco Limited in 2020, I saw more than just laminated boards-I saw the potential to build a brand that stood out in a crowded market.
  • I stepped in as Sales and Marketing Manager, and from day one, I was hands-on with everything: strategy, team building, campaigns, customer experience-you name it.
  • One of my first big wins was setting up a proper marketing and sales structure.
  • I built it from the ground up.
  • I formed and led teams for digital marketing, sales, credit control, customer service-you could say we turned chaos into a well-oiled machine.
  • I also introduced systems like CRMs and a call center setup to better handle leads and track conversions.
  • Over the years, I managed budgets of up to Ksh. 6 million a year, ensuring every shilling brought results.
  • I led campaigns that went from billboards and newspaper ads to digital marketing and on-the-ground activations.
  • Every campaign was about making Filco a name people recognize and trust.
  • I've overseen over 40 projects, from planning to execution.
  • I helped launch a whole new unit-a marketing agency under Filco that helps other developers sell their units.
  • More than anything, I've loved mentoring the team, growing their capacity and watching them thrive.

Marketing Director

Eventous Designs
01.2016 - 06.2021
  • Before I ever touched a marketing campaign or CRM system, I was immersed in the world of creativity at Eventous Designs.
  • As the Business Development Director, I didn't just sell services-I sold ideas, visions, and experiences.
  • I joined when the company was ready to grow, and that's exactly what we did.
  • I focused on expanding our client base, building a recognizable brand, and finding fresh opportunities that pushed us into new markets.
  • Whether it was a corporate launch, a branded event, or a creative installation, I was involved from ideation to execution.
  • I loved the fast-paced nature of events-the deadlines, the energy, and the creativity it demanded.
  • By the time I moved on, Eventous was more than just an events company. It was a brand people trusted.

Sales Executive

UAP/Old Mutual
01.2014 - 12.2015
  • I was a Sales Rep, but honestly-it was more like being a financial advisor, counselor, and sometimes even a friend to the clients I served.
  • I hit the ground running, learning everything I could about insurance-from life and medical covers to investment policies.
  • My job was to help people secure their future and make smart financial decisions.
  • I wasn't just selling policies; I was helping people protect what mattered most to them.
  • I quickly built up a client base by focusing on relationships, trust, and honest conversations.

Education

BBA - Marketing

Kenya Methodist University
Meru
12.2013

Pre-University Diploma -

Kenya Methodist University
Meru
01-2009

Skills

  • Product demonstration and promotion
  • Social media marketing
  • Digital content development
  • Corporate communications
  • Content production
  • Consumer sales (B2C)
  • Activation campaigns
  • After-sales support
  • B2B and B2C marketing
  • Market analysis
  • Customer support and service
  • CRM systems management
  • Event management
  • Direct sales strategies
  • Marketing planning and strategy
  • Interpersonal communication skills
  • Search engine optimization (SEO)
  • Team collaboration
  • Negotiation skills
  • Advertising techniques
  • Customer relations management
  • Creative problem-solving
  • Presentation skills and delivery
  • Sales strategy development
  • Team leadership and management
  • Marketing expertise
  • People management skills
  • Leadership capabilities
  • Business strategy formulation
  • Brand management strategies
  • Business development initiatives

Intro

With over 12 years of experience driving sales, building brands, and leading high-performing teams, I've helped businesses set up functional marketing departments, grow their visibility, and hit ambitious revenue targets. From launching creative campaigns to closing big deals, I've thrived in fast-paced environments where strategy meets execution. Looking ahead, I'm driven to scale businesses on a larger stage-leading regional or global growth initiatives, launching innovative products, and building brands that truly connect with people. My goal? To keep creating impact through leadership, creativity, and smart marketing.

Personal Information

Date of Birth: 04/06/1991

Phone number: +254 728 096 344

Email: jeffgetambu@gmail.com

Languages

  • Swahili, Native, Fluent
  • English, Fluent, Fluent

References

  • Jane Wambui Gaichiri,
  • CEO, Shiri Homes
  • +254 725894651,
  • janegaichiri@gmail.com
  • Amos M. Ngatia,
  • Finance Manager, Filco Limited
  • +254 712063167,
  • finance@filcolimited.com

Hobbies and Interests

  • Swimming
  • Football
  • Listening to e-books and music
  • Travelling

Timeline

Marketing Manager

Filco Limited
08.2021 - Current

Marketing Director

Eventous Designs
01.2016 - 06.2021

Sales Executive

UAP/Old Mutual
01.2014 - 12.2015

BBA - Marketing

Kenya Methodist University

Pre-University Diploma -

Kenya Methodist University

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Jeff Njiru