IVY TAMARA AKINYI
Marketing Officer
Nairobi,Nairobi
Summary
Results-driven marketing professional with extensive experience in digital lead generation and brand promotion. Proven ability to manage client communications, maintain accurate records, and coordinate cross-functional teams to support business growth. Recognized for professionalism and organizational skills in fast-paced environments.
Overview
7
7
years of professional experience
Work History
Marketing Officer
Momentum Credit Ltd
01.2025 - Current
- Lead external marketing initiatives to increase brand visibility and market penetration.
- Manage digital marketing campaigns and monitor performance metrics.
- Oversee lead generation strategies and maintain performance databases.
- Prepare marketing reports and coordinate inter-departmental meetings.
- Support documentation and administrative processes within the department.
Assistant Marketing Officer
Momentum Credit Ltd
10.2023 - 01.2025
- Researched market trends and identified new business opportunities.
- Assisted in planning and executing marketing campaigns.
- Created promotional content for campaigns and social media.
- Maintained campaign performance records and reports.
Customer Experience Officer
Momentum Credit Ltd
10.2022 - 09.2023
- Handled high-volume inbound and outbound customer calls.
- Maintained accurate client records and updated internal systems.
- Prepared reports and documented customer feedback.
- Coordinated with departments to resolve client issues efficiently.
Tele-Sales Agent
Momentum Credit Ltd
09.2021 - 09.2022
- Contacted potential clients to introduce company products.
- Achieved and surpassed sales targets consistently.
- Maintained updated database of client interactions and follow-ups.
Brand Ambassador
EXP Agency Kenya
03.2021 - 05.2021
- Represented brands at promotional events and activations.
- Engaged customers and demonstrated products effectively.
- Assisted in executing brand marketing strategies.
Merchandiser
UR Home
01.2020 - 06.2020
- Organized product displays to attract customers.
- Managed stock records, logistics, and procurement documentation.
- Maintained accurate inventory records.
Brand Ambassador
Youth Dynamics Kenya Ltd
05.2019 - 12.2019
- Promoted company products and conducted market surveys.
- Distributed marketing materials and gathered customer insights.
Brand Ambassador
Golden Marketing Company
01.2019 - 04.2019
- Conducted in-store promotions and product demonstrations.
- Assisted in organizing marketing campaigns and customer engagement activities.
Education
Certificate - Sales and Marketing
Kenya Institute of Professional Studies
Nairobi 01.2025
Computer Training - undefined
Kenya Institute of Professional Studies
01.2018
KCSE Certificate - undefined
Sirembe Secondary School
01.2017
Skills
digital strategy enhancement
customer service support
Document control
Data entry
Microsoft Office Suite Word processing and spreadsheets Email management Data organization
Communication abilities
Team management
Timeline
Marketing Officer
Momentum Credit Ltd
01.2025 - Current
Assistant Marketing Officer
Momentum Credit Ltd
10.2023 - 01.2025
Customer Experience Officer
Momentum Credit Ltd
10.2022 - 09.2023
Tele-Sales Agent
Momentum Credit Ltd
09.2021 - 09.2022
Brand Ambassador
EXP Agency Kenya
03.2021 - 05.2021
Merchandiser
UR Home
01.2020 - 06.2020
Brand Ambassador
Youth Dynamics Kenya Ltd
05.2019 - 12.2019
Brand Ambassador
Golden Marketing Company
01.2019 - 04.2019
Computer Training - undefined
Kenya Institute of Professional Studies
KCSE Certificate - undefined
Sirembe Secondary School
Certificate - Sales and Marketing
Kenya Institute of Professional Studies