Summary
Overview
Work History
Education
Skills
Timeline
SalesManager

Immaculate Irungu

Sales Manager

Summary

I am a dynamic and result oriented sales manager with over 9 years of experience driving revenue growth and leading high performing sales teams. I have a proven track record of exceeding sales target, developing strategic initiatives, and cultivating strong client relationships. I am skilled in sales forecasting, territory management, and implementing effective sales strategies to maximize profitability. I am adept at motivating teams, fostering collaboration, and delivering exceptional customer service.

Retail professional with track record of driving sales growth and enhancing customer experiences. Known for fostering collaborative team environment and achieving sales targets. Skilled in inventory control and visual merchandising, adaptable to changing market conditions.

Overview

9
9
years of professional experience
8
8
years of post-secondary education

Work History

BRAND STORE SALES MANAGER

USIU-AFRICA
01.2021 - 04.2025
  • I led a team of 5 sales representatives to consistently surpass quarterly sales target by 30% as well as developed and implemented strategic sales plan to expand market share and increase revenue across multiple territories.
  • I was in charge of cultivating and maintaining relationships with key clients, resulting in a 30% increase in repeat business. I also conducted regular sales meetings to provide coaching, feedback, and training to team members resulting in improved performance and morale.
  • I utilized CRM systems to track sales activities, analyze data, and identify opportunities for growth. I was also in charge of managing the day-to-day operations of the sales floor, including opening and closing procedures.
  • Responsible for training, mentoring, and supervising sales associates to ensure they were knowledgeable about products and provided outstanding customer service.

SALES AND MARKETING MANAGER

USERNAME INVESTMENT LIMITED
05.2016 - 12.2020
  • Company Overview: Real Estate
  • I was in charge of developing sales and marketing strategies by formulating comprehensive sales and marketing plans aligned with company goals and market trends. I also identified target audiences and devised strategies to reach them effectively.
  • Responsible for leading and motivating a sales team of 50 sales professional to achieve sales targets and performance metrics. I also provided guidance, training, and support to enhance their effectiveness and foster a culture of success.
  • I was in charge of executing marketing campaigns, I oversaw the creation and implementations of integrated marketing campaigns across various channels, Including digital platforms, print media, events, and partnership in order to ensure campaigns were creative, impactful and resonated with the target audiences.
  • I was responsible for conducting market research and analysis to identify emerging trends, competitor activities, and customer preferences by utilizing insights to refine strategies and enhance competitiveness in the market.
  • I was in charge of cultivating a strong relationship with clients, real estate agents, developers, and other stakeholders. I ensured that I provided excellent customer service and addressed inquiries, concerns, and feedback promptly and professionally.
  • I was responsible for monitoring performance and Return On Investment (ROI) by tracking and analyzing sales and marketing performance metrics, including lead generation conversion rate, ROI, and sales pipeline. I used data driven insights to optimize strategies and drive continuous improvement.
  • I was responsible for managing the sales and marketing budget effectively, ensuring resources were allocated wisely to achieve maximum impact and return on investment.
  • I ensured that I stayed abreast of industry developments, best practices, and emerging technologies in sales and marketing by continuously seeking opportunities to innovate and stay ahead of competition.
  • Real Estate

Education

Bachelor of Purchasing and Supplies chain Management -

Chuka University
01.2012 - 11.2016

Kenya Certificate of Secondary Education - undefined

Kiine Girls HighSchool
01.2008 - 01.2011

Skills

Sales Leadership

Timeline

BRAND STORE SALES MANAGER

USIU-AFRICA
01.2021 - 04.2025

SALES AND MARKETING MANAGER

USERNAME INVESTMENT LIMITED
05.2016 - 12.2020

Bachelor of Purchasing and Supplies chain Management -

Chuka University
01.2012 - 11.2016

Kenya Certificate of Secondary Education - undefined

Kiine Girls HighSchool
01.2008 - 01.2011
Immaculate IrunguSales Manager