Summary
Overview
Work History
Education
Skills
Accomplishments
Certification
Timeline
Generic
Gifraj Senelwa Avutaga

Gifraj Senelwa Avutaga

Business Development Officer
Maragoli,Vihiga

Summary

Organised and driven individual committed to exceeding revenue targets by maximising sales opportunities with new and existing clients. Demonstrates exceptional client management and negotiation skills to influence key decision-making and develop lucrative business strategies. Creative Business Development Manager with impressive track record of improving sales and growing company customer base. Innovative program management, strategic planning and team leadership skills. Successful team builder with exceptional communication abilities. Experienced business development professional with strong background in developing successful new business strategies to maximise selling opportunities. Proven success in preparing and delivering winning client proposals and business presentations to C-level executives. Committed and motivated student with strong academic record and ready to take on challenging practical assignments. Confident quick learner, able to apply relevant education and training to support business development team. Detail-orientated and analytically minded individual with work experience in business development. Excels in fast-paced environments with challenging deadlines. Demonstrates excellent interpersonal and communication skills to establish connections and trust with stakeholders. Accomplished advertising and marketing professional with background enabling strong sales through well-coordinated and targeted promotions. Delivers results using data-driven approaches and multi-channel marketing expertise. Organises strategies for maximum impact with optimum timing, collateral and placements. Advertising and marketing professional knowledgeable about consumer preferences and patterns. Thorough in tracking market trends, competitor activities and consumer behaviour to create highly successful campaigns. Experienced across industries and channels. Talented advertising professional skilled in building campaign engagement. Demonstrates strengths in networking and relationship-building to grow productive partnerships. Collaborative team player committed to achieving business targets. Takes on challenging new role harnessing interpersonal skills, collaboration and problem-solving. Driven to deliver high-quality service and consistent results. Energetic employee well-versed in strong communication and organisation skills. Seeks solutions to problems and applies extensive analytical knowledge to findings. Adept at multi-tasking, leading group discussions and managing projects. Dedicated Relationship Manager with over 7 years of experience. Demonstrated history of meeting company goals and promoting best practices. Thrives under pressure and adapts to challenges with ingenuity and resilience. Hard-working Relationship Manager with strong organisational skills. Achieves company goals through exceptional planning and prioritisation. Passionate Relationship Manager with experience in data accuracy and management. Independent problem-solver focused on customer service and product development. Works well under tight deadlines. Enthusiastic Relationship Manager with knowledge of resolving customer problems. Works to increase success through effective work strategies and customer service. Motivated Relationship Manager with over 7 years of experience, recognised for assessing operational needs and developing solutions to save costs, improve revenues and drive customer satisfaction. Resourceful and well-organised with excellent leadership and team-building record. Resourceful employee with outstanding knowledge to develop and maintain healthy customer pipeline. Consistently works to attract new business opportunities. Talent in administrative oversight, recruitment processes and customer service improvements. Organised and dependable Relationship Manager with more than 7 years of experience. Successful at managing multiple priorities with positive attitude. Willing to take on greater responsibilities to meet team goals. Committed manager with exceptional leadership, organisational skills and communication abilities leads high-performing cross-functional teams. Leads projects, company operations and business growth.

Overview

8
8
years of professional experience
1
1
Certification

Work History

Business Development Officer

The Co-operative Bank Of Kenya Ltd
Othaya, Nyeri
04.2018 - Current
  • Evaluated brand performance against objectives and highlighted opportunities to fast-track new business growth.
  • Assessed implications of industry updates to adapt business services, operations and policies.
  • Maximised cross-selling opportunities to increase new and current client spending.
  • Networked at industry events to secure partnership and new business deals.
  • Presented regular stakeholder updates on new business progress, enabling performance monitoring.
  • Highlighted and converted new business opportunities to increase brand and revenue growth.
  • Adopted client outreach tools to build marketing and communication opportunities.
  • Led and delivered business development initiatives to achieve key company targets.
  • Monitored competitor activity and industry trends to innovate business offerings.
  • Tailored pitches and proposals to bespoke client needs, increasing engagement and securing sales.
  • Optimised online content to increase reach and engagement in targeted audience sectors.
  • Created and presented persuasive proposals to close new business sales.
  • Identified opportunities to drive business growth, diversification and expansion.
  • Negotiated and approved lucrative prices and contracts, boosting growth.
  • Formulated actionable plans to leverage insightful data on latest customer demographics.
  • Consistently exceeded revenue targets through new account development.
  • Designed strategy to win new business and maximise selling opportunities among existing clients, achieving lucrative results.
  • Generated leads to bring in new client revenue and improve bottom-line profitability.
  • Maintained client records in bespoke CRM systems, ensuring streamlined data processes for maximum efficiency.
  • Coached team to build client relationships and exceed sales targets.
  • Leveraged market and competitor data to identify market opportunities and gaps.
  • Developed marketing plans to support department strategies.

Direct Sales Representative

The Co-operative Bank Of Kenya Ltd
Kiambu, Kiambu
10.2016 - 04.2018
  • Guaranteed customer satisfaction by maintaining up-to-date knowledge of current sales promotions, payment and return policies.
  • Ensured continuity of service, tracking and analysing customer feedback through Software.
  • Maximised conversion rates by tailoring sales presentations to suiting customer needs.
  • Facilitated timely lead follow-up by documenting customer interactions in Salesforce.
  • Generate reports on sales, providing relevant information to track sales progress and inform future strategies.
  • Developed new business by networking with valuable customers.
  • Maintained routine communication with clients to assess overall satisfaction, resolve complaints and promote new offerings.
  • Utilised various sales techniques to develop relationships with customers and drive sales.
  • Resolved customer concerns promptly to maintain satisfaction.
  • Contacted satisfied customers to offer additional services.
  • Adapted sales techniques to specific clients and promoted products based on individualised client needs.
  • Built lasting relationships with clients through customer service interactions.
  • Used consultative sales approach to understand and meet customer needs.
  • Tracked customer satisfaction rates and resolved reported complaints.
  • Provided clear, accurate quotes and estimates to prospective clients.
  • Maintained expert product knowledge for persuasive, reliable customer guidance.
  • Achieved monthly sales and performance KPIs for improved team success.

Education

Ongoing - Masters of Business Administration, Strategic Mngt

Dedan Kimathi University of Technology
Nyeri
12.2025

Distinction - Building Strategic Foresight Capabilities

Edhec Business School
France
05.2024

Distinction - Training of Trainers

Huru Consult Ltd
Nyayo,Nairobi
11.2019

Second Class Upper Division - BSC.Wildlife Management

University of Eldoret
Eldoret
11.2015

Skills

Sales prospecting techniques

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Accomplishments

  • As an MSME certified trainer,I Successfully conducted successful MSME clinics with Co-operative Bank in the last two years where I managed to train critical products in the banking sector.
  • Published my undergraduate project "Modeling the determinants of avifauna distribution in an agro urban landscape" adding more knowledge to academia coupled with pivotal actionable recommendations of GIS usage in urban planning.

Certification

Certified Trainer of Trainers

Timeline

Business Development Officer

The Co-operative Bank Of Kenya Ltd
04.2018 - Current

Direct Sales Representative

The Co-operative Bank Of Kenya Ltd
10.2016 - 04.2018

Ongoing - Masters of Business Administration, Strategic Mngt

Dedan Kimathi University of Technology

Distinction - Building Strategic Foresight Capabilities

Edhec Business School

Distinction - Training of Trainers

Huru Consult Ltd

Second Class Upper Division - BSC.Wildlife Management

University of Eldoret
Gifraj Senelwa AvutagaBusiness Development Officer