Summary
Overview
Work History
Education
Skills
Accomplishments
Timeline
Geoffrey Mulei

Geoffrey Mulei

CEO, Tanda
Nairobi,Westlands
There is a powerful driving force inside every human being that, once unleashed, can make any vision, dream, or desire a reality.
Tony Robbins

Summary

Innovative CEO bringing progressive career spanning software, operations, sales and marketing, business management and distribution in international markets. Excellent business acumen and strategic planning skills to drive profitability and margins year over year. Known for strong leadership and communication skills with ability to build and maintain profitable relationships while exceeding sales and revenue goals.

Overview

3
3
years of post-secondary education
6
6
years of professional experience

Work History

CEO

Tanda
Nairobi, Kenya
09.2017 - Current
  • Grew Tanda from idea to the 4th largest agent network in Kenya within 2 years of its founding
  • Devised new promotional approaches to boost customer numbers and market penetration while enhancing engagement and driving growth.
  • Spearheaded product line diversification to achieve over 400% increase in annual sales in 2020
  • Built productive relationships with industry partners and competitors to support strategic business objectives.

Offline Channels Manager

Lotto
East Africa, Kenya, Uganda, Tanzania
01.2017 - 09.2017
  • Designed and led the rollout of Lotto's offline channel, allowing customers to participate at appointed merchants across East Africa resulting in over 20% growth in annual sales in my term
  • Oversaw the development an automated merchant settlement platform which led to significant cost savings.

Founder

INKISHA
Nairobi, Kenya
02.2015 - 12.2016
  • Grew INKISHA from idea to a leading supplier of eco-friendly wholesale and retail packaging for the retail sector
  • Developed key operational initiatives to drive and maintain substantial business growth.
  • Negotiated terms of an exit

Education

Bachelor of Business Administration - International Business Management

HELP University, Kuala Lumpur, Malaysia
01.2014 - 12.2016

Skills

Financial Modeling

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Accomplishments

  • Top 40 Under 40 men Kenya, 2016 | Business Daily

Timeline

CEO - Tanda
09.2017 - Current
Offline Channels Manager - Lotto
01.2017 - 09.2017
Founder - INKISHA
02.2015 - 12.2016
HELP University - Bachelor of Business Administration, International Business Management
01.2014 - 12.2016
Geoffrey MuleiCEO, Tanda