Elvira Ashioya
Operations and Business Development Professional
Nairobi, Nairobi Province
Summary
A dynamic and ambitious operations professional with over six years of experience optimizing processes, driving revenue growth, and leading cross-functional initiatives. Proven track record of identifying strategic opportunities, improving operational efficiency, and building strong client and stakeholder relationships.
Demonstrates strong analytical, communication, and teamwork skills, with proven ability to quickly adapt to new environments. Eager to contribute to team success and further develop professional skills. Brings positive attitude and commitment to continuous learning and growth.
Overview
10
10
years of professional experience
4
4
Certifications
Work History
Operations and Customer Service
Prime Bank Limited
02.2024 - Current
- Handle Customer inquiries on bank services and account status efficiently maintaining compliance with organization standards
- Banking operations; account opening, cash transactions, transaction processing – RTGS, TT, debit cards, chequebooks, risk classification of accounts, compliance and KYC, fixed deposit processing, standing instruction processing, bankers cheque processing, inward & outward cheques processing.
- Market and Cross sell bank products to clients
- Develop and maintain client portfolio through regular calls and face to face interaction, as needed
- Inform clients about problems (system failures, market issues) and provide regular resolution updates
- Appropriately assess risk while considering organization policies and banking rules and regulations
Marketing and Business Development Executive
Alaku Afrika
10.2019 - 06.2023
- Develop and implement comprehensive marketing plans, including digital marketing, social media, email campaigns, and traditional advertising.
- Oversee the execution of marketing campaigns across various channels, ensuring consistent branding and messaging.
- Develop engaging and informative content for website, social media, email, and other marketing materials.
- Track and analyze marketing performance, identify trends, and make data-driven decisions to optimize campaigns.
- Manage the marketing budget effectively, ensuring optimal allocation of resources.
Business Development Executive
CDL Century Development Limited
05.2019 - 05.2020
- Conduct market research to identify target audiences, trends, and competitive landscapes.
- Develop and implement social media strategies to engage with customers and build brand awareness.
- Conduct activations at selected universities open days to onboard students on the new student accommodation platform
- Prepare regular reports on marketing performance, providing insights and recommendations for improvement
Executive Assistant to Group CEO
Kenol Kobil (Rubis Energie)
09.2017 - 04.2019
- Manage the CEO's schedule, including scheduling meetings, appointments, and travel arrangements, and proactively manage conflicts and time-sensitive deadlines.
- Handle all incoming and outgoing communications on behalf of the CEO, including email, phone calls, and correspondence, and ensure timely and professional responses.
- Coordinate all aspects of meetings, including scheduling, preparing agendas, distributing materials, and recording minutes.
- Make travel arrangements for the CEO, including booking flights, accommodations, and transportation, and handle related expenses.
- Assist with special projects and initiatives as needed, including research, report preparation, and presentation development
- Act as a liaison between the CEO and internal and external stakeholders, including staff, board members, and clients.
Intern
Medbook Africa
05.2016 - 12.2016
- Conduct market research to identify target audiences, trends, and competitive landscapes.
- Market medical system to private practice doctors
- Conduct activations in private clinics to onboard patients on the medical system
Education
Senior Management Course -
Kenya School of Government
04-2025
Masters - Strategic Corporate Communications
USIU - United States International University
NAIROBI12-2025
Bachelor of Arts - Communications
The University of Nairobi
Nairobi, Nairobi Province, Kenya12-2015
Diploma - Project Management
Mount Kenya University
01-2015
Monitoring and Evaluation
Kenya Institute of Management
01-2015
Skills
Lead Generation
Client acquisition and retention
Partnership Development
Problem-solving & Solution-oriented Communication
Stakeholder Management
Certification
Brand Management - Aligning Business, Brand and Behavior : The University of London (2022)
Timeline
Operations and Customer Service
Prime Bank Limited
02.2024 - Current
Marketing and Business Development Executive
Alaku Afrika
10.2019 - 06.2023
Business Development Executive
CDL Century Development Limited
05.2019 - 05.2020
Executive Assistant to Group CEO
Kenol Kobil (Rubis Energie)
09.2017 - 04.2019
Intern
Medbook Africa
05.2016 - 12.2016
Diploma - Project Management
Mount Kenya University
Monitoring and Evaluation
Kenya Institute of Management
Senior Management Course -
Kenya School of Government
Masters - Strategic Corporate Communications
USIU - United States International University
Bachelor of Arts - Communications
The University of Nairobi