Hubspot
Digital Marketing & Paid Ads (Meta, Google)
Social Media Strategy & Growth
Online Business Management (OBM)
E-commerce Store Management (Shopify, WooCommerce)
CRM & Workflow Automation (Odoo, HubSpot, Zapier)
Web Design & CMS (WordPress, Odoo)
Research & Data Analysis
Sales Documentation & Client Engagement
Strategic Marketing & Brand Development
CRM software
Search engine optimization
Social media promotion
Marketing management
Consulting
Business development
Project management
I am a results-driven Digital Business Strategist and Online Business Manager with a background in Business Information Technology. I specialize in helping startups, SMEs, and online entrepreneurs streamline their operations, grow their digital presence, and scale their revenue through powerful marketing, automation, and business systems. With over 4 of experience managing digital projects, I bring a strong mix of strategic
Google Digital Marketing Certification
HubSpot Inbound Marketing Certification
Chandaria Youth Empowerment Program – Business Development & Leadership
Oracle Academy Hackathon – IoT Project Development
Internet Society – Fundamentals of Network Operations (Linux, Shell Scripting)
Hubspot
WordPress,
Odoo
Salesforce
Zapier
Meta
Monday
Mailchimp
Asana
Client A: Shopify Store Revamp & Conversion Boost
• Redesigned layout, optimized product descriptions & checkout flow
• Improved conversion rate from 1.5% to 3.8% in 2 months
Client B: Coaching Business System Setup
• Built a complete client onboarding workflow using Dubsado & ConvertKit
• Reduced admin hours by 50% and doubled booked calls
Client C: Facebook Ads Campaign for Local Business
• Generated 3,000+ leads in 6 weeks with a CPL of $0.45 • Increased client revenue by 70% in Q2
Client D: Odoo-Powered SME Integration
• Implemented Odoo for Website, CRM, and Accounting
• Centralized business operations into one seamless platform
"Derrick transformed the way we run our business. From chaotic operations to a to a well-oiled digital machine. Highly recommend!" — Susan M., Online Coach
"His insights on paid ads and funnels helped us triple our email list and convert at higher rates. He's our go-to strategist." — Michael T., E-commerce Store Owner
"Derrick helped us transition to Odoo, and now we manage accounting, CRM, and even our website in one place. Game changer." — James K., SME Owner
Project Management: ClickUp, Trello, Asana Marketing Tools: Mailchimp, ConvertKit, Meta Ads Manager, Google Ads E-commerce: Shopify, WooCommerce ERP & CRM: Odoo, HubSpot, Zoho, ActiveCampaign Automation: Zapier, Make, Airtable Website: WordPress, Elementor, Wix, Webflow, Odoo Website Builder