DENZEL TINDI

• Primary KPIs
• Availability: Maintaining 100 % SKU listing consistency against the agreed portfolio to eliminate out-of-stocks.
• Visibility: Optimizing Share of Space via primary cooler placement and premium menu positioning.
• Volume: Driving total cases sold against monthly/quarterly targets with a focus on high-margin glass and still portfolios.
• Activation: Executing 8 successful promotional events monthly to trigger consumer engagements and brand loyalty
• Key Responsibilities & Achievements:
• Market Leadership: Engineering the expansion of the HORECA footprint in Nairobi by identifying and onboarding Premium accounts, increasing territory volume by 30%
• Relationship Management: Acting as a strategic partner to F&B Directors and General Managers to secure exclusive pouring rights and long-term contract retention.
• RED Excellence: Leading the "Right Execution Daily" (RED) agenda, ensuring 100% brand compliance, product temperature standards, and point-of-sale (POS) dominance.
• Financial & Asset Oversight: Managing credit limits and collections for high-volume accounts while ensuring 100% functional uptime and ROI on company-placed cooling assets.
• Strategic Reporting: Utilizing Sales Force Automation (SFA) to provide real-time data on competitor pricing and market trends to regional leadership.

MyCCBA Digital Migration Piloting

Primary KPIs:

• Digital Migration Rate (B2B Adoption)
• Order Frequency
• Route-to-Market Efficiency
• Customer Retention.

Key Responsibilities

• Digital Transformation: Spearheaded the Myccba rollout team, successfully migrating traditional retailers to the digital B2B platform to optimize order generation.
• Operational Training: Upskilled delivery personnel and retailers on e-commerce systems, reducing order-to-delivery lead times and manual errors.

Account Development

Primary KPIs:

• Volume Achievement: Total cases sold (Unit Cases) versus assigned monthly and quarterly sales targets.
• Strike Rate (Effective Calls): The percentage of planned outlet visits that resulted in an actual order.
• Horizontal Expansion (Numeric Distribution): The number of new active outlets opened and serviced within your assigned territory.
• Asset Productive Utilization: Ensuring 100% "Pure Beverage" compliance and functional efficiency of all company-placed coolers and dispensers.
• Collection Efficiency Index: The ratio of successful cash/cheque collections against total credit extended to customers.
• Price & Promo Compliance: The percentage of outlets adhering to the Recommended Retail Price (RRP) and correctly executing scheduled brand promotions.

Key Responsibilities:

• Identified and implemented new business opportunities so that the customer base and profits could continuously grow. This was achieved by:
• Visiting potential dealers and evaluating their suitability on new business according to established criteria.
• Assessing potential dealers through trial periods to establish their possible profitability as planned.
• Developing & supporting dealers as per company guideline.
• Optimized customer service to ensure superior customer relations and long lasting partnerships. This was achieved by:
• Continuously updating customer master files to ensure that accurate customer records were maintained.
• Continually updating customers in respect to new products, merchandise standards, promotionsand any other issues regarding business development.
• Handling customer’s problems and queries in a professional, timely, tactful and friendly manner.
• Formulated account plans so that future business opportunities could be planned and implemented effectively. This was achieved by:
• Formulating & updating account plans according to agreed standards taking into account sales volumes,placing of equipment, projected growths, market trends, competition and seasonal fluctuations.
• Formulating account plans according to relevant quarterly reviews.
• Evaluating of product lines in order to eliminate slow moving lines and promote profitable lines.
• Professional presentations of the annual account plans to customers to ensure their understanding of theplan.
• Managed and maintained assets so that losses were minimized and optimal returns on investments were achieved .This was achieved by:
• Ensuring all equipment contracts are completed, signed by relevant parties and submitted.
• Ensuring all equipment placements are maximizing return on investment at all times.
• Ensuring Coolers, vehicles and equipment are managed and maintained on a weekly basis to ensure optimal functioning.
• Executed outlets according to organization strategies so that sales volumes could be increased and product awareness enhanced. This was achieved by:
• Ensuring promotional agreements are accurately completed and forwarded to the relevant channel manager.
• Executing promotions as per guidelines and set company standards.
• Continuously educating dealers on stock management and shelf life dates.

Primary KPIs:

On-Shelf Availability (OSA), Plan-o-gram Compliance, and Visual Share of Shelf.

Key Responsibilities:

• Adapted tagging, rotating, and product placement methods based on individual retailer requirements.
• Drove sales through effective product placement and memorable visual displays.
• Maintained organized merchandising standards with regular cleaning and recovery.
• Achieved maximum results by securing prominent placement for clients ‘products
• Minimized errors with consistent validation of deliveries and paperwork.
• Maintained adequate stock with timely replenishments from storage to sales floor.
• Verified proper shelf locations by checking style numbers, bin locations, and productdocumentation.
• Implemented and executed plan-o-grams in-line with store presentation guidelines.
• Engaged customers with visually-appealing merchandise displays.

• Improved advertising and promotional plans with clearly organized and executed marketing strategies.
• Satisfied clients with close collaboration and consistent achievement of targets.
• Capitalized on emerging opportunities, consistently tracking markets to stay on top of trends.
• Captured new customers using creative and fresh approaches.
• Identified potential markets for products or services with economic and commercial surveys.

• Demonstrated and explained products, to persuade customers to purchase.
• Answered common and advanced customer questions based on extensive knowledge of product, market and competitors.
• Attracted customer interest by building interesting displays and skillfully arranging merchandise.
• Sold products being promoted and kept records of sales.

• Helped the company determine market position based on currently available data.
• Completed accurate distribution work by carefully reviewing every order.
• Verified level of supplies and requested new inventory to meet service levels.
• Served customers by going above-and-beyond to offer exceptional support for all needs.

• Improved future installations by reporting on project activities, failures, and corrective actions.
• Organized, directed, and optimized installations for hardware such as Fiber Cable Installations,server room set-up &Installation of Patch Panels.
• Diagnosed and resolved operational challenges to assist end-users.
• Communicated with vendors to gather information about products and address system maintenance issues.
• Planned efficient projects, including estimating requirements and coordinating schedules.
• Assisted with problems at customer locations using excellent troubleshooting, diagnostics and repair abilities.

• Managed files and continuously updated and organized records.
• Assisted the Chairs during the establishment of the order of precedence and recorded it.
• Performed roll calls, at the beginning or during the sessions, to determine attendance and the number of votes required (according to the workshop constitution.
• Ensured that copies of the resolution to be debated during the sessions were available to all delegates prior to that session.
• Read all draft resolution to the plenary session.
• Kept the list of delegates that are on the speakers list.
• Made corrections & amendments directly on the resolution being debated, as needed.
• Together with the Chairs, counted the votes.
• Worked effectively with diverse team to accomplish daily objectives and meet long-term goals.