Eric Kinoti

• Account management of cooling-as-a-service partners
• Planning and coordinating operational sales activities with partners and officers
• Business partner relationship management by managing and developing alliances with the existing customer base within the assigned accounts to enhance the achievement of sales and profitability objectives
• Development and implementation of Route-to-market strategy
• Monitoring and reporting of market trends and conditions, competitor activities, products, prices, and developments.

• Set up of central warehouse to increase on capacity
• Third party sign up and management (last-mile fulfillment partners)
• Merchandise portfolio expansion at good margin and service level quotas
• Increase portfolio by 35% by end of 2021
• Development and implementation of Route-to-market strategy
• Increase revenues by supporting timely execution of last-mile deliveries
• Creation and enforcement of key standard operation procedures to reduce stock loss and maintain procurement integrity.

• Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings by 10%
• Applied performance data to evaluate and improve operations, target current business conditions and forecast needs
• Reviewed and monitored scheduling, purchases and other expenses to maintain quarterly budget
• Led store expense control and payroll to optimize business.

• Oversaw the management of key accounts through territory planning, forecasting, and spearheading various managerial activities to attain set goals
• Accelerated the go-to market strategy and increased the market base by 10%
• Spearheaded the recruitment and management of various sales teams thereby growing them by up to 20% margin
• Motivated the sales teams by issuing incentives to accelerate their performance and achieve KPIs
• Developed, trained, and coached the sales team to be effective throughout the sales cycle
• Developed and implemented performance improvement strategies and plans to promote continuous improvement
• Led key accounts projects and analyzed data to identify opportunities for improvement
• Exceeded goals through effective task prioritization and great work ethic.

• Identified section KPIs and created measurement mechanism to track operations efficiency
• Scheduled weekly section meetings to review emerging challenges, identify opportunities and recognize high-performing employees
• Accomplished supply and quality improvement goals with enhancements to store operations by calculating sales projections and analyzing progress
• Analyzed inventory to identify excess, slow-moving and obsolete inventory and oversaw disposition
• Strengthened inventory processes to balance supply needs with budget and space limitations.

I lead sales and operations activities for our B2C channel for solar-powered refrigeration, which targets small retailers of beverage and dairy products in the general trade space. We currently have over 500 customers across 5 counties in Kenya, largely in the Coast region and West Kenya.

• Boosted branch sales by 45% by developing and deepening customer loyalty through incentive programs
• Assessed expansion plans and presented costs to forecast trends and recommend changes thereby boosting growing the team by 16%
• Developed and delivered polished sales presentations to highlight product and service quality increasing G.P by over 40%
• Created strategies to develop and expand existing customer sales, resulting in increase in annual sales by over 40 million after partnering with the likes of World Vision Kenya and Lesedi 7 Group S.A
• Implemented an effective control measure to reduce shrinkage by 1%
• Boosted branch sales by developing and deepening customer loyalty through incentive programs
• Assessed expansion plans and presented costs to forecast trends and recommend changes.

• Established and administered annual budget with controls to prevent overages, minimize burn rate and support sustainability objectives
• Devised processes to boost long-term business success and increase profit levels
• Devised new promotional approaches to boost customer numbers and market penetration while enhancing engagement and driving growth.