Cyrus Waitathu
Nairobi
Summary
Business development expert with extensive experience as a top sales performer. Demonstrated success in brand management, product launches, and penetrating new markets. Skilled in adapting to innovative products and thriving in start-up environments.
Overview
7
7
years of professional experience
Work History
Business Development Executive
Abno Softwares International
Nairobi, Kenya
04.2024 - 08.2024
- Successfully acquiring new clients, expanding the company's customer base.
- Achieving or surpassing revenue targets through new contracts, upselling, and cross-selling solutions.
- Identifying and entering new markets or regions to grow the company's presence.
- Establishing strategic partnerships and collaborations to enhance Abno's market offerings.
- Contributing to the successful launch and sales of new software solutions, ensuring they meet market demands.
- Creating compelling proposals and delivering impactful pitches that secure high-value deals.
Relationship Manager; Credit
Intercity Capital Ltd
Nairobi, Kenya
09.2021 - 04.2024
- Assess the creditworthiness of clients through detailed financial analysis, credit history reviews, and market assessments.
- Provide coaching and guidance to junior credit analysts, fostering a culture of knowledge sharing and professional development.
- Prepare regular reports and presentations for management, summarizing portfolio performance, trends, and areas of concern.
- Enhanced Customer Relations: Developed and maintained strong relationships with clients, conducting regular financial health check-ins, and providing tailored financial advice.
- Successfully Managed Complex Cases: Effectively managed and resolved complex credit-related issues, including renegotiating terms with struggling clients, resulting in an 85% reduction in potential write-offs.
- Used creativity, strategic thinking, and knowledge of current market trends to target and build relationships with potential customers.
Direct Sales Representative
Faulu Microfinance Bank
Nairobi, Kenya
01.2019 - 10.2021
- Organize training sessions to enhance financial skills, empower C.B.O/S.H.G. with knowledge about financial products, and provide ongoing mentorship.
- Collaborate with women's groups and NGOs to promote financial inclusion, engage in outreach to raise awareness of services, and enhance trust within communities.
- Regularly assess loan performance, evaluate the impact on clients' livelihoods, and report on empowerment metrics.
- Utilizing customer feedback to identify areas for improvement in products and services, contributing to ongoing company development.
- Negotiating and closing deals with minimal required support from sales and finance managers.
- Growing the customer base by acquiring new customers and identifying needs to deliver relevant products.
Business Development Officer
Sisdo Microfinance Ltd
Embu, Kenya
04.2017 - 10.2018
- Identifying and solving client needs by offering available products according to client needs.
- Carrying out outreach, promoting, and marketing Sisdo products and services within the assigned community/areas.
- Receiving loan applications, facilitating loan appraisals, processing, and disbursement.
- Providing credit education to potential clients.
- Monitoring credit portfolio performance on a weekly basis.
Education
Some College (No Degree) - Diploma in Business Management
The Nairobi National Polytechnic
Nairobi ,Kenya07-2017
Some College (No Degree) - Certificate in Business Administration
The Nairobi National Pollytechnic
Nairobi, Kenya07-2013
Some College (No Degree) - Computer Application
Nairobi Enterprise Academy
Nairobi,Kenya03-2011
High School Diploma -
Nguthuru Secondary School
Murang'a County 11-2010
Skills
- Lead generation and client acquisition
- Contract negotiation
- Proposal presentation
- B2B sales expertise
- Consultative sales strategies
- Client retention and loyalty
- Business development
- Product positioning and marketing
- Financial analysis skills
- Digital marketing proficiency
References
- David Musau, Relationship officer, Faulu MFB, +254 724474670, davidmmusau@gmail.com
- Rev. Tom Wanjama Muturi, Deliverance Church Pangani, +254 0727205330, tomuturi@gmail.com
- Titus Waithaka Njoka, Intercity Capital Ltd, +254 0743909902, tituswaithaka@yahoo.com
- Wilfred Kaimenyi, Faulu Microfinance Bank, +254 0720733910, anampiuwilfred@gmail.com
Websites, Portfolios and Profiles
www.linkedin.com/in/cyrus-waitathu-b01b19182
Personal Information
Date of birth: 02/03/91
Hobbies and Interests
- Reading
- Travelling
Timeline
Business Development Executive
Abno Softwares International
04.2024 - 08.2024
Relationship Manager; Credit
Intercity Capital Ltd
09.2021 - 04.2024
Direct Sales Representative
Faulu Microfinance Bank
01.2019 - 10.2021
Business Development Officer
Sisdo Microfinance Ltd
04.2017 - 10.2018
Some College (No Degree) - Diploma in Business Management
The Nairobi National Polytechnic
Some College (No Degree) - Certificate in Business Administration
The Nairobi National Pollytechnic
Some College (No Degree) - Computer Application
Nairobi Enterprise Academy
High School Diploma -
Nguthuru Secondary School
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