Crescent Ayara Ngei
Product Development Specialist
Kijabe,001
Summary
Experienced with product innovation and lifecycle management to deliver market-driven solutions. Utilizes cross-functional collaboration to enhance product features and meet industry standards. Strong understanding of market trends, consumer needs, and strategic planning in product development.
Overview
6
6
years of professional experience
2
2
Certification
Work History
Product Development Specialist
Juanco Group of Companies
Nairobi, Nairobi Province
01.2022 - Current
- Executed market research across key emerging markets, identifying trends and informing the development of new product concepts for sustainable agriculture.
- Sourced and facilitated the launch of multiple innovative bio-based products (fertilizers, pesticides), contributing to significant initial sales within the first year.
- Collaborated with global suppliers and research institutions, managing several product initiatives and streamlining time-to-market through agile development methodologies.
- Designed and executed efficacy trials, validating performance for new products and achieving improved crop yield in trials.
- Forged strategic partnerships with agribusinesses, expanding distribution to new regions and increasing market penetration.
- Developed and implemented sales and marketing strategies that boosted product visibility, resulting in a 25% increase in leads and 15% growth in social media engagement.
Agronomist
Office of the Deputy President
09.2023 - 01.2025
- Directed the successful startup and management of a 30-acre agricultural project, overseeing all aspects from planning to implementation.
- Developed crop rotation plans, optimizing yields and contributing to farm revenue growth.
- Conducted regular soil tests, guiding sustainable fertilization and reducing fertilizer use while improving soil nutrient profiles.
- Designed and implemented integrated pest management programs, reducing pest pressure and improving crop resilience.
- Streamlined irrigation system efficiency, achieving water savings and reducing operational costs through optimized usage.
- Led hands-on training sessions for farm workers, resulting in improved productivity and high adoption of modern agronomy practices.
Production Manager
AGGR Farm, Limuru
Limuru, Kiambu District
01.2020 - 12.2021
- Reduced operational costs by 25% through vermicomposting and compost tea initiatives for 10-acre greenhouse crops.
- Spearheaded an orchard startup (apples, avocados), achieving a 90% sapling survival rate through effective land management and regenerative practices.
- Decreased disease outbreaks by 30% via optimized spray and fertilizer programs, significantly enhancing crop protection.
- Digitized farm records to improve data accuracy and reporting efficiency for informed decision-making.
Social Media Marketing Manager
Delphy International
Nairobi
11.2019 - 12.2021
- Grew social media audience by 100% across LinkedIn, Facebook, Instagram, and Twitter, reaching over 10,000 followers.
- Created engaging content that increased audience interaction by 25% and organic brand reach by 35% across all platforms.
- Provided strategic guidance that enhanced customer engagement, leading to a 15% increase in customer inquiries via social media.
Education
Certificate - Sustainable Agricultural Land Management
University of Florida
Online01.2021
Bachelor of Science - Dryland Agriculture
South Eastern Kenya University
Kitui,01.2019
Certificate - Computer Packages
Emmanuel's Computer College
Kisumu01.2014
Kenya Certificate of Secondary Education (KCSE) -
Kisumu Day High School
Kisumu01.2013
Skills
Agronomy & Sustainable Agriculture
Agroecology
Soil Health & Regeneration
Regenerative Farming Practices
Integrated Pest Management
Organic Fertilization
Crop Protection
Technical Advice & Support
Hands-on Training & Field Demonstrations
Local Farming Community Engagement
Certification
Driving Licence, Class B
References
Available upon request
Timeline
Agronomist
Office of the Deputy President
09.2023 - 01.2025
Product Development Specialist
Juanco Group of Companies
01.2022 - Current
Production Manager
AGGR Farm, Limuru
01.2020 - 12.2021
Social Media Marketing Manager
Delphy International
11.2019 - 12.2021
Certificate - Sustainable Agricultural Land Management
University of Florida
Bachelor of Science - Dryland Agriculture
South Eastern Kenya University
Certificate - Computer Packages
Emmanuel's Computer College
Kenya Certificate of Secondary Education (KCSE) -
Kisumu Day High School