CHRISTINE WANJIRU
Account Manager
Nairobi
Summary
Results-driven Account Manager with a proven track record of exceeding sales targets and managing client relationships for 12 years. Seeking opportunity to leverage expertise in driving revenue growth and delivering exceptional customer satisfaction. Successfully managed key client accounts, led cross-functional teams, and developed strategic account plans. Strong communication and negotiation skills have allowed for building lasting client relationships and effectively resolving issues. Extensive industry knowledge and ability to adapt quickly to new technologies enables identification of growth opportunities and optimization of account performance. Adept at identifying cross-selling or upselling opportunities to significantly increase revenue and client satisfaction. Also skilled at mentoring and leading junior account management professionals.
Overview
17
17
years of professional experience
Work History
Procurement Specialist Print, Promo & POSM
Point Group
Nairobi
1 2020 - Current
- Responsible for managing End-to-End procurement process for all marketing and promotional merchandise for Coca-Cola Beverages Africa and The Coca-Cola Company in Kenya
- Collaborate with sales and marketing teams to understand customer preferences and market trends to inform purchasing decisions
- Identify potential suppliers, conduct supplier evaluations, and maintain relationships with vendors
- Negotiate contracts, terms, and conditions with suppliers to secure favorable agreements and cost savings
- Create and manage purchase orders, ensuring accuracy and compliance with company policies
- Analyze supplier proposals and pricing to identify cost-effective solutions and recommend cost-saving initiatives
- Ensure procurement processes adhere to legal and ethical standards, including compliance with government regulations
- Evaluate supplier performance through metrics and Key Performance Indicators (KPIs) and address any issues or concerns
- Stay informed about industry trends, market conditions, and new suppliers to make informed purchasing decisions
- Work within budget constraints to control costs and maximize savings.
Senior Account Manager
Brand World Communications Ltd
06.2017 - 12.2019
- Managed a portfolio of key client accounts, including advertising agencies, corporate clients, and print brokers, with a focus on driving revenue growth and exceeding sales targets
- Collaborated closely with internal teams, including graphic designers, prepress technicians, and production staff, to ensure the successful execution of print projects within budget and timeline constraints
- Increased revenue for the company through strategic upselling and cross-selling initiatives resulting in a 28 % increase in account revenue within 12 months
- Developed and implemented customized account plans, resulting in improved client retention rates and increased customer loyalty
- Resolved client issues and concerns promptly, ensuring a high level of satisfaction and trust
- Mentored and trained junior account managers, facilitating their professional growth and development.
Account Manager
OVIDIAN ADVERTISING LIMITED
07.2015 - 06.2017
- Conducted comprehensive needs assessments to understand clients' advertising and print requirements, providing tailored solutions to meet their objectives
- Prepared and delivered persuasive sales presentations, proposals, and contract negotiations
- Cordinated with internal teams to ensure the successful implementation and delivery of services to clients
- Resolved client issues and concerns promptly, ensuring a high level of customer satisfaction and retention.
Account Manager
IKON PRINTS MEDIA LTD
04.2013 - 06.2015
- Managed the end-to-end production process, including artwork preparation, proofing, printing, and delivery, to ensure projects were completed on time and to client specifications
- Prospected and acquired new clients, consistently meeting or exceeding monthly sales targets
- Strive for quick complaint resolution; commended by the supervisor for the ability to resolve problems on the first call and avoid escalation of issues
- Maintained accurate records of client interactions, sales activities, and project details using CRM software.
Production Executive
IKON PRINTS MEDIA LTD
09.2011 - 03.2013
- Managed the end-to-end production process, including artwork preparation, proofing, printing, and delivery, to ensure projects were completed on time and to client specifications
- Managing the movement of goods into and out of production facilities
- Ensuring the health and safety of all employees and visitors to the facility
- Liaising with marketing and sales for better client satisfaction
- Selecting, ordering, and purchasing materials
- Determining quality control standards and implementing best practice production methods
- Attending daily operations meetings
- Part of the team that introduced the Gantry outdoor advertising platform in East Africa
- Successfully managed production and installation of adverts for key accounts; Kenya Airways, Safaricom, EABL, Bosch, Coca-Cola, Jaguar, Sports Pesa, and GoTV
- Successfully sourced for international suppliers who delivered quality and affordable products saving the company money
- Successfully coordinated production and design unit for quality customer service.
Lead Graphic Designer
POINT IMAGE COMMUNICATION
01.2008 - 08.2011
- Developing concepts and artwork, creating graphic design solutions from concept through to completion
- Ensuring consistency in client’s corporate and promotional brands
- Presenting finalized ideas & concepts to clients, colleagues, and senior managers
- Designing pitches and presentations for the sales teams.
Education
Bachelor of Commerce (Marketing) -
CATHOLIC UNIVERSITY OF EASTERN AFRICA
Diploma in Graphic Design and Communication - undefined
KENYA POLYTECHNIC UNIVERSITY COLLEGE
undefined
Chinga Girls High School [KCSE]
undefined
Wangu Primary School [KCPE]
Skills
Revenue Growth
Client Relationship Building
Upselling / Cross selling
Client Relations
Goal-Oriented
Vendor Management
Timeline
Senior Account Manager
Brand World Communications Ltd
06.2017 - 12.2019
Account Manager
OVIDIAN ADVERTISING LIMITED
07.2015 - 06.2017
Account Manager
IKON PRINTS MEDIA LTD
04.2013 - 06.2015
Production Executive
IKON PRINTS MEDIA LTD
09.2011 - 03.2013
Lead Graphic Designer
POINT IMAGE COMMUNICATION
01.2008 - 08.2011
Procurement Specialist Print, Promo & POSM
Point Group
1 2020 - Current
Bachelor of Commerce (Marketing) -
CATHOLIC UNIVERSITY OF EASTERN AFRICA
Diploma in Graphic Design and Communication - undefined
KENYA POLYTECHNIC UNIVERSITY COLLEGE
undefined
Chinga Girls High School [KCSE]
undefined
Wangu Primary School [KCPE]
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