CHARLES MWANGI MAGUTU
MARKETER
Thika, Nairobi Province,30
Summary
Detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
15
15
years of professional experience
2
2
Languages
Work History
Marketing Executive
Kuscco Ltd
06.2012 - 04.2024
- Launched successful product lines by collaborating with product development teams and conducting thorough market research.
- Developed strong relationships with key industry influencers, leading to increased brand exposure and partnership opportunities.
- Collaborated closely with sales teams to ensure alignment between promotional activities and revenue goals.
- Boosted lead generation with targeted email marketing strategies and social media advertising.
- Analyzed market trends to identify new opportunities for growth, driving the expansion into untapped markets.
- Enhanced customer engagement through the creation of compelling content for website, blog, and social media platforms.
- Managed relationships with key industry partners and implemented promotional initiatives to maximize marketing program performance.
- Identified value propositions and key messages for company marketing campaigns.
Clerical Officer
Kuscco Ltd
12.2008 - 06.2012
- Improved office efficiency by streamlining document filing systems and managing electronic records.
- Increased productivity within the team by creating easy-to-use templates for frequently used formsdocuments.
- Maintained high levels of accuracy when entering data into company databases, ensuring information consistency throughout the organization.
- Prepared comprehensive reports for senior management, providing valuable insights for informed decision-making processes.
- Reduced errors in financial documents by thoroughly reviewing invoices before submission to accounting department.
- Collaborated with cross-functional teams to complete projects efficiently while maintaining open lines of communication between departments.
- Developed effective time management skills by prioritizing tasks according to urgency and importance.
Education
Bachelors of Commerce (Marketing Option)
Egerton University
NakuruHigh School
Kiamariga Boys Secondary School
Nyeri 04.2001 -
Skills
Campaign Planning
Social Media Engagement
E-mail and direct mail marketing campaigns
Sales Promotions
Marketing Analytics
Research
Digital Marketing
Advertising
Strategic thinker
References
Mr John M Mathinji
C.E.O,NEWFORTIS SACCO,
+254722662714
MISS PAMELA WACHIRA
REGIONAL MANAGER,KUSCCO LTD
+254725684820
MR DAVID MWAI,
UNITED NATIONS,NAIROBI
+254723003137
Timeline
Marketing Executive
Kuscco Ltd
06.2012 - 04.2024
Clerical Officer
Kuscco Ltd
12.2008 - 06.2012
High School
Kiamariga Boys Secondary School
04.2001 -
Bachelors of Commerce (Marketing Option)
Egerton University