Summary
Overview
Work History
Education
Skills
Certification
Timeline
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Caroline W. Njogu

Sales And Marketing Coordinator
Nairobi

Summary

An experienced sales and marketing coordinator with a proven track record of success in developing and executing marketing campaigns, generating leads, and closing deals.

Strong analytical and problem-solving skills.

Excellent communication and interpersonal skills.

Proven ability to work independently and as part of a team.

Overview

13
13
years of professional experience
5
5
years of post-secondary education
5
5
Certifications

Work History

Marketing Coordinator

SCFM Limited
Nairobi
01.2023 - Current
  • Developing and tracking performance indicators to measure results of marketing campaigns
  • Managing budget allocation and resource utilization to maximize marketing ROI.
  • Optimize email campaigns to increase open and click-through rates.
  • Answering general marketing department inquiries by email, phone, and mail.
  • Tracking and reporting on marketing campaign responses.
  • Organizing logistics for sales and marketing events.
  • Developing and executing marketing plans for events to increase brand awareness.
  • Planning and executing internal and external marketing events.

Sales Support Analyst

SCFM Limited
Nairobi
07.2022 - 12.2022
  • Distributing new leads and clients to sales agents in the CRM system
  • Responding to client callbacks in a timely manner through the Freshdesk system.
  • Planning and coordinating the logistics of weekly seminars, webinars, and monthly sales events.
  • Generating and preparing weekly, monthly, and quarterly sales reports.
  • Presenting sales reports to management and highlighting key trends that can be used to inform sales strategies.
  • Assisting clients with account opening procedures in accordance with the company's compliance guidelines.

Office Administrator and Receptionist

SCFM Limited
09.2019 - 06.2022
  • Providing information and assistance to callers and walk-in clients.
  • Following up on any customer complaints to completion
  • Resolving customer issues and complaints, following up on accounts verification
  • Maintaining open communication with customers to foster positive relations and provide updates on issues
  • Confirming appointments, communication with clients and updating client records
  • Delivering clerical support by handling range of routine and special requirements
  • Training new employees on administrative procedures and company policies
  • Assisting the HR functions on Occupation Health and Safety
  • Personal Assistant to the CEO
  • Scheduling and confirming appointments and meetings for senior management team
  • Booking flights, car rentals and hotel accommodations for business travel for directors, senior management and staff
  • Assisting the Sales and Marketing departments with organizing workshops, trainings and webinars
  • Tracking office supplies and restocking low items to keep team members on-task and productive
  • Liaising with vendors, contractors and professional services personnel to properly process orders.

Front Office Receptionist

KK Facilities Ltd - CMA Contract
Nairobi
10.2013 - 08.2019
  • Directed incoming calls to internal personnel and departments, routing to right department
  • Greeted incoming visitors and customers professionally and provided friendly, knowledgeable assistance
  • Assisted stakeholders seeking licenses on the documentation process
  • Maintained clean reception area to promote positive, professional environment for all stakeholders, including Board Members and clients
  • Provided clerical support to company employees by copying, faxing and filing documents
  • Received and routed business correspondence to correct departments and staff members
  • Handled complaints and questions, and re-directed calls to other team members
  • Assisted other department in organizing and coordinating internal events, trainings and meetings
  • Responded to inquiries from callers seeking information on different issues and licensing procedures
  • Confirmed appointments, communicated with clients and updated stakeholders’ records.

Administrative Assistant

KK Facilities Limited, Toyota Kenya
06.2011 - 06.2013
  • Personal Assistant to National Parts Manager.
  • Coordinated travel arrangements.
  • Restocked supplies and placed purchase orders to maintain adequate stock levels.
  • Provided quality clerical support through data entry and filing.
  • Received and routed business correspondence to correct departments and staff members.
  • Organized and attended meetings, including compiling all related documents and reports.
  • Maintained appropriate filing of personal and professional documentation.
  • Planned and coordinated internal meetings, team-building exercises by selecting vendors and venues, managing budgets and developing event plans.

Customer Service Representative

Uchumi Supermarkets Limited
10.2010 - 05.2011
  • Actively listened to customers, handled concerns quickly and escalated major issues to supervisor
  • Advising customers on price changes and informing them of any offers
  • Performed day-day-day duties accurately and efficiently
  • Served customers in a friendly, efficient manner following outlined steps of service.

Education

Diploma - Business Management

KCA University
Nairobi,Kenya
05.2021 - Current

Alison College
Online
03.2019 - 05.2019

Diploma - Public Relations and Journalism

Smart Media Colleges
01.2008 - 05.2010

Skills

Organizational and time management

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Certification

April 2021 NSE 1 Network Security Associate

Timeline

Marketing Coordinator

SCFM Limited
01.2023 - Current

Sales Support Analyst

SCFM Limited
07.2022 - 12.2022

Diploma - Business Management

KCA University
05.2021 - Current

Office Administrator and Receptionist

SCFM Limited
09.2019 - 06.2022

Alison College
03.2019 - 05.2019

Front Office Receptionist

KK Facilities Ltd - CMA Contract
10.2013 - 08.2019

Administrative Assistant

KK Facilities Limited, Toyota Kenya
06.2011 - 06.2013

Customer Service Representative

Uchumi Supermarkets Limited
10.2010 - 05.2011

Diploma - Public Relations and Journalism

Smart Media Colleges
01.2008 - 05.2010
Caroline W. NjoguSales And Marketing Coordinator