Caroline W. Njogu
Sales And Marketing Coordinator
Nairobi
Summary
An experienced sales and marketing coordinator with a proven track record of success in developing and executing marketing campaigns, generating leads, and closing deals.
Strong analytical and problem-solving skills.
Excellent communication and interpersonal skills.
Proven ability to work independently and as part of a team.
Overview
13
13
years of professional experience
5
5
years of post-secondary education
5
5
Certifications
Work History
Marketing Coordinator
SCFM Limited
Nairobi
01.2023 - Current
- Developing and tracking performance indicators to measure results of marketing campaigns
- Managing budget allocation and resource utilization to maximize marketing ROI.
- Optimize email campaigns to increase open and click-through rates.
- Answering general marketing department inquiries by email, phone, and mail.
- Tracking and reporting on marketing campaign responses.
- Organizing logistics for sales and marketing events.
- Developing and executing marketing plans for events to increase brand awareness.
- Planning and executing internal and external marketing events.
Sales Support Analyst
SCFM Limited
Nairobi
07.2022 - 12.2022
- Distributing new leads and clients to sales agents in the CRM system
- Responding to client callbacks in a timely manner through the Freshdesk system.
- Planning and coordinating the logistics of weekly seminars, webinars, and monthly sales events.
- Generating and preparing weekly, monthly, and quarterly sales reports.
- Presenting sales reports to management and highlighting key trends that can be used to inform sales strategies.
- Assisting clients with account opening procedures in accordance with the company's compliance guidelines.
Office Administrator and Receptionist
SCFM Limited
09.2019 - 06.2022
- Providing information and assistance to callers and walk-in clients.
- Following up on any customer complaints to completion
- Resolving customer issues and complaints, following up on accounts verification
- Maintaining open communication with customers to foster positive relations and provide updates on issues
- Confirming appointments, communication with clients and updating client records
- Delivering clerical support by handling range of routine and special requirements
- Training new employees on administrative procedures and company policies
- Assisting the HR functions on Occupation Health and Safety
- Personal Assistant to the CEO
- Scheduling and confirming appointments and meetings for senior management team
- Booking flights, car rentals and hotel accommodations for business travel for directors, senior management and staff
- Assisting the Sales and Marketing departments with organizing workshops, trainings and webinars
- Tracking office supplies and restocking low items to keep team members on-task and productive
- Liaising with vendors, contractors and professional services personnel to properly process orders.
Front Office Receptionist
KK Facilities Ltd - CMA Contract
Nairobi
10.2013 - 08.2019
- Directed incoming calls to internal personnel and departments, routing to right department
- Greeted incoming visitors and customers professionally and provided friendly, knowledgeable assistance
- Assisted stakeholders seeking licenses on the documentation process
- Maintained clean reception area to promote positive, professional environment for all stakeholders, including Board Members and clients
- Provided clerical support to company employees by copying, faxing and filing documents
- Received and routed business correspondence to correct departments and staff members
- Handled complaints and questions, and re-directed calls to other team members
- Assisted other department in organizing and coordinating internal events, trainings and meetings
- Responded to inquiries from callers seeking information on different issues and licensing procedures
- Confirmed appointments, communicated with clients and updated stakeholders’ records.
Administrative Assistant
KK Facilities Limited, Toyota Kenya
06.2011 - 06.2013
- Personal Assistant to National Parts Manager.
- Coordinated travel arrangements.
- Restocked supplies and placed purchase orders to maintain adequate stock levels.
- Provided quality clerical support through data entry and filing.
- Received and routed business correspondence to correct departments and staff members.
- Organized and attended meetings, including compiling all related documents and reports.
- Maintained appropriate filing of personal and professional documentation.
- Planned and coordinated internal meetings, team-building exercises by selecting vendors and venues, managing budgets and developing event plans.
Customer Service Representative
Uchumi Supermarkets Limited
10.2010 - 05.2011
- Actively listened to customers, handled concerns quickly and escalated major issues to supervisor
- Advising customers on price changes and informing them of any offers
- Performed day-day-day duties accurately and efficiently
- Served customers in a friendly, efficient manner following outlined steps of service.
Education
Diploma - Business Management
KCA University
Nairobi,Kenya 05.2021 - Current
Alison College
Online 03.2019 - 05.2019
Diploma - Public Relations and Journalism
Smart Media Colleges
01.2008 - 05.2010
Skills
Organizational and time management
Administrative supportVerbal and written communicationCustomer/Client relations
Reporting skills
CRM Management
Sales operations
Certification
April 2021 NSE 1 Network Security Associate
Timeline
Marketing Coordinator
SCFM Limited
01.2023 - Current
Sales Support Analyst
SCFM Limited
07.2022 - 12.2022
Diploma - Business Management
KCA University
05.2021 - Current
Office Administrator and Receptionist
SCFM Limited
09.2019 - 06.2022
Alison College
03.2019 - 05.2019
Front Office Receptionist
KK Facilities Ltd - CMA Contract
10.2013 - 08.2019
Administrative Assistant
KK Facilities Limited, Toyota Kenya
06.2011 - 06.2013
Customer Service Representative
Uchumi Supermarkets Limited
10.2010 - 05.2011
Diploma - Public Relations and Journalism
Smart Media Colleges
01.2008 - 05.2010