Hardworking sales management professional bringing 9+ years of experience in Agri-input industry combined with forward-thinking approach to developing territories, boosting efficiency and strengthening processes. Dedicated to enhancing customer retention with service-focused approaches. Demonstrated record of accomplishment in cultivating strong sales channels.
Hi, I’m
Calvince Uhuru
Agribusiness Manager
Sare
Summary
Overview
9
years of professional experience
16
years of post-secondary education
2
Languages
Work History
CFAO Agri LtdNakuru
Assistant Sales Manager
07.2022 - Current
Job overview
- Managing Agrodealer accounts to retain existing relationships and grow share of Baraka Fertilizer within Central Rift, Parts of South Rift, Nairobi & Mt Kenya Regions.
- Coaching Sales team, Key marketing partners & Customers in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Assisting sales team with completing customer transactions and managing issues arising from the sales cycle.
- Training new Sales staff in successful sales and performance strategies.
- Directing sales support staff in administrative tasks to help sales reps close deals.
- Generating weekly & Monthly sales report to help senior management make effective decisions and sales plans.
- Forecasting sales and establishing processes to achieve sales objectives and related metrics on a weekly, Monthly, and Quarterly basis.
- Achieving established KPIs for regional team and individual performance through teamwork and focus on customers relationship management.
- Resolving problems with high-profile customers to maintain relationships and increase return customer base.
- Coaching and promoting high-achieving sales employees to fill leadership positions with qualified staff and boost company growth.
- Holding one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Recruiting, interviewing and hiring employees and implementing mentoring program to promote positive feedback and engagement.
CFAO Agri LtdNakuru
Area Sales Representative
06.2019 - 06.2022
Job overview
- Managed overall growth of Central Rift region and exceeded targets.
- Enrolled, onboarded and trained Agrodealers, Agrovets, Large Scale Farmers, and Farmer Cooperatives & Groups in company products.
- Cultivated strong base of satisfied customers for long-term revenue generation within Nakuru, Laikipia, Nyandarua, and Narok Counties.
- Collaborated with MoA, County departments of Agriculture and other stakeholders in achieving targeted sales through programs such Kenya Cereal Enhancement Program (KCEP), e-voucher, Kenya Climate Smart Agriculture Project (KCSAP), and national government fertilizer subsidy.
- Exceeded customer expectations with quality of service and knowledgeable support.
- Timely development of KPIs to achieve set sales targets through sales to Agrodealers, Agrovets, large Scale farmers, Farmer Cooperatives & groups, key agricultural companies.
- Weekly Sales Plan & Report to aid senior management in making timely sales decision at top company level.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
- Negotiated prices, terms of sales and service agreements.
- Conducted marketing activations through roadshows & radio shows to sensitize customers on the new products and offers.
CFAO Agri LtdNakuru
Technical Sales Representative
05.2016 - 05.2019
Job overview
- Designed and implemented Rice & Irish Potato fertilizer trials.
- Developed new market for Baraka Rice planting, Rice Top dress & Rice Ratoon fertilizer in Mwea & Ahero Irrigation Schemes.
- Developed, Expanded, and Retained Baraka Potato planting & Top dress , and Baraka Wheat planting fertilizer in Nakuru, Laikipia, Nyandarua, Meru, and Narok counties.
- Organized, Established, & maintained excellent Baraka fertilizer demo sites within Nakuru ASK on a yearly basis.
- Collaborated with other stakeholders such MoA, RVIST, and Agrico East Africa in organizing and managing yearly farmer exhibitions at Nakuru ATC, RVIST Technology farm, and Agrico Kabarak Farm.
- Developed new Baraka fertilizer market in Canola production in collaboration with Agventure Limited.
- Conducted marketing activations through roadshows & radio recordings & talkshows to sensitize customers on the new products and offers.
Transglobal DistributorsNakuru
Sales Agronomist
10.2015 - 04.2016
Job overview
- Developed market for AgroZ hermetic bags for post harvest storage of cereals within Central Rift, South Rift, and Nyanza.
- Trained farmers in collaboration with MoA an Cereal Growers Association on effective and efficient use of hermetic bags in storage of cereals without use of chemical.
- Manage sales, debt collection,and retention of customers across the regions.
- Conducted marketing activations through roadshows & radio recordings & talk shows to sensitize customers on the new products and offers.
KALROKisii
Assistant Project Coordinator
01.2015 - 09.2015
Job overview
- Conducted Quick Survey for Legume Choice Project in Kisii & Migori County
- Conducted on-farm trials and demo set ups.
- Trained farmers through demo farms, print & visual media, organized farmer group discussions
- Collected, entered , analyzed, and presented data information to the project stakeholders ( International Institute of Tropical Agriculture (IITA), World Agroforestry, & Kenya Agricultural Livestock & Research Organization (KALRO)).
National Bank of KenyaAwendo
Direct Sales Representative
06.2014 - 11.2014
Job overview
- Achieved company-defined loan product sales & Account opening targets.
- Maintained existing customer base through exemplary customer relationship management.
- Expanded market through opening of accounts to customers outside the branch territory (Homa bay county).
- Conducted marketing activations to sensitize customers on the new products and offers.
Education
Egerton UniversityNjoro, Nakuru, Kenya.
Bachelor of Agribusiness Management from Agriculture
08.2009 - 05.2013
University Overview
- Member of Faculty of Agriculture Student Organization
Manyatta High SchoolAwendo
KCSE from B+
02.2004 - 12.2007
University Overview
- Elected School Captain
Manyatta Primary SchoolAwendo
KCPE from 342/500
01.1996 - 12.2003
University Overview
Skills
Sales strategy development
undefinedAccomplishments
Accomplishments
- Developed Baraka Potato fertilizer market in Central & South Rifts
- Supervised a team of 12 staff members.
- Used Microsoft Excel to develop staff sales tracking spreadsheets.
- Collaborated with Nakuru County Government department of Agriculture in the development & implementation of Potato value chain project.
- Used Microsoft Word to develop standard marketing reporting template for CFAO Agri Ltd.
- Collaborated with Nakuru County Government department of Agriculture in the development & implementation of Kenya Cereals Enhancement Program (KCEP).
Watching Football
Watching Football
I like watching EPL
Timeline
Assistant Sales Manager
CFAO Agri Ltd
07.2022 - Current
Area Sales Representative
CFAO Agri Ltd
06.2019 - 06.2022
Technical Sales Representative
CFAO Agri Ltd
05.2016 - 05.2019
Sales Agronomist
Transglobal Distributors
10.2015 - 04.2016
Assistant Project Coordinator
KALRO
01.2015 - 09.2015
Direct Sales Representative
National Bank of Kenya
06.2014 - 11.2014
Egerton University
Bachelor of Agribusiness Management from Agriculture
08.2009 - 05.2013
Manyatta High School
KCSE from B+
02.2004 - 12.2007
Manyatta Primary School
KCPE from 342/500
01.1996 - 12.2003
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