Byron Oleche
Digital Marketer
Nairobi
Summary
Goal-oriented Web Developer brings strong commitment to collaboration and solutions-oriented problem-solving. Use various web design packages to develop custom-crafted, customer-focused websites and designs. Committed to high standards of user experience, usability and speed over more than 2 years for multiple users. Lends detailed knowledge of SEO to increase visibility. Hardworking and passionate job seeker with strong organizational skills eager to secure entry-level Digital marketing position. Ready to help the team achieve company goals.
Overview
4
4
years of professional experience
1
1
year of post-secondary education
4
4
Certifications
2
2
Languages
Work History
Web Developer
Freelancer
Nairobi
01.2022 - Current
- Coded websites using HTML, CSS, JavaScript, and jQuery languages.
- Provided front-end website development using WordPress, Hubspot, and other editing software.
- Discussed site and app requirements with clients to produce actionable development plans.
- Oversaw back-end development using PHP to maintain website integrity.
- Adhered to SEO best practices while designing sites.
- Conceived and built optimized landing pages in HTML and CSS for integration and cross-browser compatibility.
- Crafted SEO strategy and intuitive interface for site to achieve prominent rankings across top browser platforms.
- Completed full redesigns of existing websites to improve navigation, enhance visuals and strengthen search engine rankings.
- Delivered user support to clients to train, educate and answer questions.
- Collected, defined and translated user requirements into project designs and implementation plans.
Digital Marketing Specialist
Upwork
Nairobi
01.2020 - Current
- Created and deployed social media content, engaged with target audiences and boosted reach with strategic ad placements.
- Created Pay-Per-Click campaigns to drive targeted traffic to company website.
- Conducted market research by analyzing industry trends, consumer demographics and competitor activities to inform marketing strategy.
- Created social media content with innovative brand messaging to support new product launches.
- Managed digital projects from initial concept through final implementation and live monitoring.
- Directed high-value marketing program with consistent adherence to deadlines and budget constraints.
- Created content strategies for digital media.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.
- Developed and deployed content marketing strategies to improve organic search traffic.
- Managed search engine marketing budgets and tracked campaign performance.
Education
Bsc Information Technology - BSc Information Technology
Kirinyaga University
Kutus 09.2021 - Current
Skills
Content Marketing
Website optimization
Video File Editing
Web development projects
Graphic design integration
Responsive design
Search Engine Optimization
Technical Writing
CSS
Marketing
CMS management
Social media management
SEO techniques
PHP
HTML
Google Ads
Marketing and advertising
Market Analysis
Web analytics
Google Ads knowledge
SEO and analytics
Google AdWords
Accomplishments
- Assisted the senior developer regularly with various tasks, which resulted in learning additional scripting languages.
- Spearheaded a large-scale client project as a result of skill set and education and completed the project two weeks ahead of schedule.
- Linked customers' websites to social media accounts, enabling them to improve their site traffic by 78%.
Certification
Certified Digital Marketer, Google - 17/1/2023
Timeline
Web Developer
Freelancer
01.2022 - Current
Bsc Information Technology - BSc Information Technology
Kirinyaga University
09.2021 - Current
Digital Marketing Specialist
Upwork
01.2020 - Current