Work History
Overview
Education
Skills
Work Preference
Accomplishments
Generic

Brian Gichaga

Sales and Business Development
Nairobi

Work History

Head of Sales and Business Development

Peleza International
Nairobi
09.2022 - Current
  • Develop and implement the overall sales strategy aligned with company's objectives and revenue targets. Which led to YoY increases in revenue of 50 % and a 308% growth in revenue in 4 years
  • Created and led the Account Management Department to improve retention and revenue through upsells and cross-sells.
  • Crafted approach that led to acquisition of 6 Tier One banks.
  • Define sales processes, methodologies, and best practices to ensure efficient and effective sales operations.
  • Recruit, hire, train, and mentor the sales team members.
  • Set sales targets and quotas for the team and individual sales representatives based on historical data
  • Expanded market share with the introduction of innovative product offerings and targeted marketing campaigns.
  • Developed successful go-to-market strategies that drove demand generation efforts across various channels.
  • Conducted market research to identify emerging trends and opportunities for growth within the industry.

Business Development Specialist

Peleza International
Nairobi
02.2019 - 08.2021
  • Expanded client base by identifying and targeting new business opportunities through market research and analysis.
  • Develop and implement lead generation strategies to build a pipeline of qualified prospects.
  • Utilize various outreach methods including cold calling, email campaigns, and networking events to reach out to potential clients and establish initial contact.
  • Conduct meetings, presentations, and negotiations with potential clients to understand their needs and position the company's offerings effectively.
  • Act as a trusted advisor, providing industry insights, solutions, and recommendations to clients.

Field Marketing Representative

Beiersdorf
Nairobi
02.2019 - 12.2019
  • Expanded market reach by identifying and targeting new potential customers in various regions. leading to an increase in sales of 15%
  • Negotiated with retailers and other third-party partners on promotional display and merchandise placement
  • Promoted business expansion opportunities to retailers and other merchants through successful field marketing programs.
  • Driving brand awareness through onsite, face to face interaction with consumers
  • Improved brand visibility through effective merchandising and display setups at retail locations.
  • Enhanced product knowledge among retail staff by conducting informative training sessions and workshops.
  • Strengthened relationships with existing clients, providing exceptional customer service and follow-up communications.

Administrative Assistant

National Land Commission
Nairobi
06.2015 - 11.2016
  • Taking on some of the manager's responsibilities including deputizing and delegating work to others in the manager's absence.
  • Devising and maintaining office systems, including data management and filing
  • Answered multi-line phone system, routing calls, delivering messages to staff and greeting visitors.
  • Maintained confidentiality of sensitive information by adhering to strict privacy policies and implementing secure filing systems.
  • Delivered excellent customer service through prompt responses to client inquiries, addressing concerns effectively, and building strong relationships.
  • Promoted a positive work environment through effective communication skills and fostering professional relationships among colleagues.
  • Coordinated office supply inventory management, proactively ordering necessary items before depletion to avoid workflow disruptions.

Overview

9
9
years of professional experience
5
5
years of post-secondary education

Education

Bachelor of Arts - Sociology And Tourism

Bachelor of Arts
University Of Nairobi
09.2010 - 12.2015

Skills

Sales

Portfolio Management

Process implementation

Market Strategy

Product Management

Project Management

Client assessment and analysis

Data management & analysis

Methodology implementation

Revenue Modelling

Team leadership

Sales Presentation

Pricing Strategies

Sales Territory Growth

Consultative Selling Techniques

Work Preference

Work Type

Full Time

Work Location

HybridRemoteOn-Site

Important To Me

Career advancementWork-life balanceCompany CultureFlexible work hoursWork from home option

Accomplishments

  • Helped the company have YoY growth in revenue of 50 % and a 308% cummulative growth in revenue in 4 years
  • Joined a company that was 2 years old and led them to the Market leader in E.Africa
  • Promoted to Head of Sales after 2 successful years in the sales department.
  • Supervised team of 5 staff members.
  • Collaborated with a team of 3 in the development and automation of process management using Zoho CRM software and Zoho Projects that led to an efficient sales process and exponentially increased sales
  • Designed a Sales Process Flow complete with a Guide and procedures using Lucidchart tool that improved and eased the sales process and eliminated bottlenecks
Brian GichagaSales and Business Development