BENEDICT WACHIRA

Responsibilities as;

Graphic designer

• Set creative execution plan – Workflows, Tools, Medium, and Channels to optimise and accelerate creative process
• Research top design trends to identify new approaches and keep creative output evergreen
• Study design briefs and determine requirements
• Schedule projects and timelines against set KPIs
• Conceptualise visuals based on requirements
• Ideation - prepare rough drafts, sketches and present ideas
• Develop illustrations, logos and other designs using software or by hand
• Be guided by client's brand guidelines - use appropriate toolkit in execution
• Work with copywriters and creative director to produce final design
• Amend designs after feedback
• Ensure final graphics and layouts are visually appealing and on-brand
• Build firm clients relationships through email and phone etiquette
• Keep up-to-date with audience's preferences and proactively suggest new campaigns ideas
• Optimise execution and ensure brand consistency
• Experience Design – UI/UX for websites, Web Apps(Portals), Software and Mobile Apps.
• Establish best practices in creative execution
• Stay up-to-date with digital technologies developments and creative buzz

Website Designer

• Maintenance of content, including editing, proofreading, creating, developing, managing, approving, and publishing content for organisation's web presence (working with content management software).
• Maintain a consistent look and feel throughout all web properties.
• Maintain quality control across sites by utilising Web Governance tools to find broken links, misspelt words, accessibility, and search engine issues. Find, diagnose, and fix Web site problems.
• Review website content periodically to assess pages' usability, make recommendations for change as appropriate—test compatibility with current browsers and test accessibility compliance.
• Participate in developing and integrating graphical and multimedia components with attention to appropriate compression techniques and resolution to ensure high quality and speed of delivery.
• Leverage content syndication opportunities across sections of Website.
• Assume lead role in content creation lifecycle that begins with analysis (audience, goals, structure, key points), initial design, design approval, development, testing and final approval, launch and maintenance.
• Improve compatibility of content with search engines to achieve goal of increasing traffic to sites.
• Compile, analyse and report on website usage statistics utilising Google Analytics.
• Anticipate problems and identify and evaluate potential sources of information to generate alternatives and solve problems where precedents do not exist.
• Complete all work on time, following standards and policies, with few errors and to customer's satisfaction.
• Communicate, explain, and defend ideas and information clearly and adapt to audience's level of knowledge.
• Keep current with emerging content related web technologies.

Digital Marketer

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns
• Design, build and maintain social media presence across clients social media sites
• Convert website visits in E-commerce into online sales by making online shopping experience as easy as possible and introducing special deals.
• Deliver profitable pay per click campaigns across multiple ad networks, including Google Ads, Bing Ads, and paid social advertising
• Manage online presence and brand of company through social networking tools such as Facebook, LinkedIn, Instagram, Twitter and more to allow company to engage with consumers in real-time.
• Develop and increase online presence through high-quality backlink generation, press releases, guest posting, and other online initiatives that elevate status and brand exposure.
• Work with various content formats such as blogs, videos, audio podcasts, etc.
• Track website traffic flow
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimise Ad spend and performance based on insights.
• Brainstorm new and creative growth strategies
• Plan, execute and measure experiments and conversion tests
• Create landing pages and optimise user experience
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimise user funnels
• Evaluate emerging technologies.

Social Media Manager

• Listen, respond, and engage audience across multiple social media channels.
• Analyse campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO, and social advertising campaigns
• Develop and expand community and influencer outreach efforts.
• Communicate both positive and negative social media comments to key stakeholders
• Collaborate with social media team and deliver marketing objectives

Responsibilities

• Oversee sales of automobiles in dealerships.
• Oversee procurement and purchasing of automobiles from overseas suppliers
• Contact clients with interest in procuring automobiles to offer them sales deals
• Maintain lists of new/existing customers and occasionally communicate with them to discuss business opportunities
• Lobby to secure contracts for supply of vehicle units to businesses, government agencies, and private establishments
• Identify current product prices, competing products and new techniques of merchandising
• Develop and implement strategies to enhance sales efficiency and increase generated revenue
• Interact with customers to identify their requirements and assist them in selecting cars that meets their specifications
• Oversee processing of client orders to ensure timely delivery of purchased units
• Conduct negotiations with clients to reach profitable bargain
• Set sales objectives and establish action plans for achieving set targets
• Responsible for Social media marketing and content creation
• Collect, analyze, and interpret sales records/transactions to ensure balanced accounts
• Conduct inspection of automobiles to ensure they are in good condition
• Coordinate logistics of cleared cars from Port to client's destinations
• Maintain contact with clients to provide post-sales services, obtain customer feedback and resolve any arising customer issues.

• Assess ICT Requirements of Departments in liaison with other ICT staff to meet needs of these Departments;
• Conduct user training and support for all staff on necessary skills needed for effective service delivery in end-user environment;
• Develop and maintain suitable tools for preparation of statistics and reports as may be required from time to time by University;
• Work closely with applications team, network team, technical team and University administration to coordinate their efforts towards effective user support in Departments
• Develop, maintain and regularly carry out appropriate data and application backup and security procedures.
• Design, develop, test and maintain core applications and databases towards meeting expanding needs of University;
• Work closely with network team, ICT support team and University Management towards achieving effective, fully integrated information system to meet changing needs of University.
• Design and implement disaster recovery and continuity systems for University software applications and databases; and Train and develop requisite leadership, managerial and technical skills towards meeting needs of Applications Management Team. Any other duties that may be assigned by immediate

• Installation of software and operation systems on Desktops
• SAP Client Installation and Configuration
• Internet, MS Outlook Configuration and Troubleshooting
• Developing and implementing effective maintenance and service routine for IT equipment
• Desktops, scanners and printers
• Printer driver's installation and troubleshooting of different types printers
• Configuration and troubleshooting on Network RJ45, VHM, HHT, and detecting of network failure on faulty cables and wiring closets
• Antivirus Installations and configurations.
• Monitored network hardware operations to evaluate proper configuration
• Set up hardware and software in optimal configurations to meet network performance requirements
• Carried out day-to-day duties accurately and efficiently