Detail-oriented Market Research Analyst with strengths in market analysis, survey design, and data visualization. Effective communication skills and also operations management.
Overview
6
6
years of professional experience
Work History
Facilitator
African Union-Permanent Mission to China
Beijing
11.2025 - 12.2025
Facilitated FOCAC 2025 action plan to enhance collaboration among member states.
Assisted in drafting reports on key discussions and outcomes of meetings.
Managed communications between various departments and external stakeholders.
Maintained records of attendance, participation, and other relevant information.
Market Research Analyst
Communications Authority of Kenya
Mombasa
02.2023 - 12.2023
Collaborated with teams to develop comprehensive reports on market insights.
Assisted in designing surveys to gather customer feedback and opinions.
Identified target audiences for various campaigns by conducting demographic analyses.
Economic Analyst
Kenya Broadcasting Corporation
Nairobi
07.2022 - 12.2022
Delivered operational data to identify trends, issues and opportunities for improvement.
Monitored global markets and identified key drivers of change in order to develop actionable strategies.
Evaluated macroeconomic factors such as GDP, inflation, unemployment rate. to forecast potential business outcomes.
Performed quantitative analysis of industry trends and competitive landscape to assess impact on existing products or services.
Conducted benchmarking studies between competitors' performance metrics and suggested corrective actions where needed.
Conducted economic and market research to identify potential opportunities for investments.
Prepared correspondence, accounting and financial documents for analysis.
Documented research results electronically for easy future access, reference and comparison.
Shared commentary with on-air and digital media to cover current economic events.
Assistant Director
Myceli-Um
Nairobi
01.2020 - 12.2021
Managed scheduling and resource allocation for multiple projects simultaneously.
Coordinated meetings and prepared agendas to ensure productive discussions.
Managed daily workflow of personnel by assigning tasks, tracking progress and providing assistance when needed.
Education
Bachelor of Arts - Journalism And Mass Communication
JKUAT
Nairobi Kenya
12-2023
Master of Arts - Applied Economics
Renmin University of China
Beijing China
Skills
Market analysis
Data visualization
Survey design
Statistical modeling
Economic forecasting
Trend identification
Report generation
Effective communication
Problem solving
Team leadership
Time management
Team collaboration
Business administration
Operations management
Timeline
Facilitator
African Union-Permanent Mission to China
11.2025 - 12.2025
Market Research Analyst
Communications Authority of Kenya
02.2023 - 12.2023
Economic Analyst
Kenya Broadcasting Corporation
07.2022 - 12.2022
Assistant Director
Myceli-Um
01.2020 - 12.2021
Bachelor of Arts - Journalism And Mass Communication