AUSTINE DERICK OCHIENG
Nairobi
Overview
6
6
years of professional experience
Work History
SEO Analyst - Digital Marketing
iConnect Africa
Nairobi, Kenya
07.2021 - 11.2024
- Maintained up-to-date knowledge of latest SEO tools and communicated this information to internal teams.
- Identified link building opportunities through backlink analysis.
- Identified methods for interfacing web application technologies with enterprise resource planning or other system software.
Digital Marketing Specialist
KLB Kenya
Nairobi, Kenya
01.2020 - 12.2020
- Combined secondary data sources with keyword research to more accurately profile and satisfy user intent.
- Developed and implemented comprehensive digital marketing strategies to increase brand awareness and generate leads.
- Coordinated with cross-functional teams to ensure brand consistency in all digital marketing efforts.
- Executed daily email marketing communications, generating customer awareness of key sales promotions and new product launches.
- Hired, trained and mentored sales and marketing staff dedicated to employing Google AdWords, Google Analytics, and other SEO techniques and metrics sources.
SEO Content Writer
AlphaMind Technologies
Nairobi, Kenya
02.2019 - 11.2019
- Utilized graphic design software to prepare storyboards and mock-ups.
- Assisted in creating a comprehensive strategy for managing online reputation across multiple platforms.
- Interviewed subject matter experts to enrich content with professional insights.
- Wrote high quality SEO content based around keyword gaps and priorities identified by editor.
- Analyzed competitor content and strategies to identify opportunities for improvement.
- Conducted financial modeling for online marketing programs or website revenue forecasting.
Education
Bachelor of Arts -
University of The Arts London
LondonSkills
- PageRank improvement
- Schema markup
- Google search console
- Off-page optimization
- Domain authority improvement
- Multilingual SEO
Timeline
SEO Analyst - Digital Marketing
iConnect Africa
07.2021 - 11.2024
Digital Marketing Specialist
KLB Kenya
01.2020 - 12.2020
SEO Content Writer
AlphaMind Technologies
02.2019 - 11.2019
Bachelor of Arts -
University of The Arts London
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